Want FREE Templates on Strategy & Transformation? Download our FREE compilation of 50+ slides. This is an exclusive promotion being run on LinkedIn.







Flevy Management Insights Q&A
What are the strategic impacts of global health crises on M&A deal structuring and negotiations?


This article provides a detailed response to: What are the strategic impacts of global health crises on M&A deal structuring and negotiations? For a comprehensive understanding of Mergers & Acquisitions, we also include relevant case studies for further reading and links to Mergers & Acquisitions best practice resources.

TLDR Global health crises significantly impact M&A by necessitating reevaluations of target valuations, deal structures, due diligence, strategic realignments, and Post-Merger Integration plans, emphasizing digital capabilities and operational resilience.

Reading time: 4 minutes


Global health crises, such as the COVID-19 pandemic, have had profound impacts on the landscape of mergers and acquisitions (M&A). These impacts are multifaceted, affecting deal structuring, valuation, negotiation, and post-merger integration strategies. For C-level executives navigating these turbulent times, understanding these shifts is critical for making informed decisions that will secure their organization's competitive advantage and ensure sustainable growth.

Reevaluation of Target Valuations and Deal Structures

The onset of a global health crisis introduces significant uncertainty into financial markets, leading to volatile stock prices and a reevaluation of target valuations. Organizations are now placing a greater emphasis on resilience and digital capabilities in their target acquisitions. This shift in focus necessitates a more nuanced approach to valuation, often incorporating non-traditional metrics such as digital maturity and the adaptability of the business model to remote operations. For instance, a report by McKinsey & Company highlights the increased value placed on digital operations and how they contribute to the resilience of a business, suggesting that organizations with strong digital capabilities are being valued more highly in M&A transactions.

Deal structures are also evolving, with a greater prevalence of earn-outs and contingent value rights (CVRs) to bridge valuation gaps and mitigate risk. These mechanisms allow the deal value to be adjusted post-closure based on the target's performance, aligning the interests of both parties in the success of the merged entity. This approach requires meticulous planning and negotiation to ensure that the performance metrics are fair, measurable, and reflective of the value that the acquisition is expected to bring.

Moreover, the due diligence process has become more comprehensive, with a heightened focus on the target's crisis management capabilities, supply chain resilience, and health and safety protocols. This expanded scope can prolong the negotiation phase but is essential for accurately assessing the risks and ensuring the long-term success of the acquisition.

Learn more about Supply Chain Due Diligence Crisis Management

Are you familiar with Flevy? We are you shortcut to immediate value.
Flevy provides business best practices—the same as those produced by top-tier consulting firms and used by Fortune 100 companies. Our best practice business frameworks, financial models, and templates are of the same caliber as those produced by top-tier management consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture. Most were developed by seasoned executives and consultants with 20+ years of experience.

Trusted by over 10,000+ Client Organizations
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
AT&T GE Cisco Intel IBM Coke Dell Toyota HP Nike Samsung Microsoft Astrazeneca JP Morgan KPMG Walgreens Walmart 3M Kaiser Oracle SAP Google E&Y Volvo Bosch Merck Fedex Shell Amgen Eli Lilly Roche AIG Abbott Amazon PwC T-Mobile Broadcom Bayer Pearson Titleist ConEd Pfizer NTT Data Schwab

Strategic Realignments and Sector-Specific Impacts

The strategic rationale behind M&A activities has seen a shift, with organizations increasingly looking to acquisitions to accelerate their digital transformation, enter new markets, or enhance their operational resilience. This strategic realignment often leads to a reassessment of potential targets, prioritizing those that can provide immediate value in the context of the current economic and health landscape. For example, the healthcare, technology, and e-commerce sectors have seen increased M&A activity as organizations seek to capitalize on the accelerated demand for digital health services, remote work solutions, and online retail.

Conversely, sectors heavily impacted by the pandemic, such as hospitality and traditional retail, have experienced a decrease in M&A activity. However, this also presents opportunities for strategic acquisitions at lower valuations for organizations looking to consolidate their market position or diversify their portfolio. The key is to carefully evaluate the long-term viability and recovery prospects of these targets, taking into consideration potential shifts in consumer behavior and regulatory changes.

Strategic realignments also influence negotiation strategies, with a greater emphasis on speed and flexibility. Organizations are seeking to expedite deal closures to quickly address strategic needs or capitalize on market opportunities. This has led to more streamlined negotiation processes, with parties more willing to compromise on certain terms to secure a deal. However, this speed must not come at the expense of thorough due diligence and strategic fit assessment, as the long-term success of the acquisition depends on these foundational analyses.

Learn more about Digital Transformation Consumer Behavior Remote Work

Adaptation of Post-Merger Integration Plans

The post-merger integration (PMI) phase is crucial for realizing the value of an acquisition. In the context of a global health crisis, PMI plans must be adaptable, with a strong focus on digital integration and the health and safety of employees. Organizations must ensure that their IT systems can support remote work and that their business processes are resilient to disruptions. This often requires significant investments in technology and training, which should be factored into the deal valuation and negotiation process.

Moreover, the cultural integration aspect of PMI has become more challenging, as remote work limits opportunities for face-to-face interaction. Organizations must be proactive in fostering a shared culture and aligning values through virtual team-building activities and clear communication. This emphasizes the importance of considering cultural fit during the due diligence phase, as a strong cultural alignment can facilitate a smoother integration process.

Finally, organizations must be prepared to adapt their integration plans in response to evolving regulations and market conditions. Flexibility and agility are key, requiring a close collaboration between the leadership teams of both organizations and a willingness to adjust strategies as needed. This adaptability is not only crucial for the success of the integration process but also for the long-term resilience and competitiveness of the merged entity.

In conclusion, the strategic impacts of global health crises on M&A deal structuring and negotiations are profound and multifaceted. C-level executives must navigate these challenges with a strategic mindset, focusing on resilience, digital capabilities, and strategic alignment to ensure the success of their M&A activities.

Explore best practices on Post-merger Integration.

Learn more about Post-merger Integration Deal Structuring Disruption Leadership

Best Practices in Mergers & Acquisitions

Here are best practices relevant to Mergers & Acquisitions from the Flevy Marketplace. View all our Mergers & Acquisitions materials here.

Did you know?
The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.

Explore all of our best practices in: Mergers & Acquisitions

Mergers & Acquisitions Case Studies

For a practical understanding of Mergers & Acquisitions, take a look at these case studies.

Global Market Penetration Strategy for Semiconductor Manufacturer

Scenario: A leading semiconductor manufacturer is facing strategic challenges related to market saturation and intense competition, necessitating a focus on M&A to secure growth.

Read Full Case Study

Telecom Infrastructure Consolidation Initiative

Scenario: The company is a mid-sized telecom infrastructure provider looking to expand its market presence and capabilities through strategic mergers and acquisitions.

Read Full Case Study

Merger and Acquisition Optimization for a Large Pharmaceutical Firm

Scenario: A multinational pharmaceutical firm is grappling with integrating its recent acquisition —a biotechnology company specializing in the development of innovative oncology drugs.

Read Full Case Study

Ecommerce Platform Diversification for Specialty Retailer

Scenario: The company is a specialty retailer in the ecommerce space, focusing on high-end consumer electronics.

Read Full Case Study

Post-Merger Integration for Ecommerce Platform in Competitive Market

Scenario: The company is a mid-sized ecommerce platform that has recently acquired a smaller competitor to consolidate its market position and diversify its product offerings.

Read Full Case Study

Acquisition Strategy Enhancement for Industrial Automation Firm

Scenario: An industrial automation firm in the semiconductors sector is facing challenges in its acquisition strategy.

Read Full Case Study

Explore all Flevy Management Case Studies

Related Questions

Here are our additional questions you may be interested in.

How should companies adapt their acquisition strategies in response to global economic uncertainties?
To adapt acquisition strategies amid global economic uncertainties, companies should enhance due diligence, ensure strategic alignment with core objectives, and focus on meticulous integration planning and execution, thereby mitigating risks and seizing growth opportunities. [Read full explanation]
How can companies leverage AI and machine learning to enhance the accuracy of their cash flow predictions in valuation models?
Companies can enhance cash flow prediction accuracy in valuation models by integrating AI and ML to analyze vast data, identify patterns, and adapt forecasts dynamically, leading to more informed Strategic Planning and decision-making. [Read full explanation]
How can companies leverage valuation for better stakeholder communication and engagement?
Leveraging valuation for better stakeholder communication and engagement involves making financial metrics understandable, aligning stakeholder interests with corporate goals, and articulating long-term value creation strategies, thereby building stronger, more engaged relationships essential for sustained success. [Read full explanation]
In light of global economic uncertainties, how can companies adapt their valuation models to remain agile and responsive?
Companies must adapt their valuation models for agility by integrating Real-Time Data and Advanced Analytics, emphasizing Flexibility in Financial Modeling, and leveraging External Expertise and Collaborative Platforms to navigate global economic uncertainties effectively. [Read full explanation]
What impact do emerging technologies have on the due diligence process in M&A transactions?
Emerging technologies like AI, blockchain, and cloud computing have revolutionized the M&A due diligence process by enhancing data analysis, transparency, security, and efficiency, enabling more informed decisions and streamlined transactions. [Read full explanation]
How can companies effectively assess and mitigate cybersecurity risks during the M&A process?
To effectively assess and mitigate cybersecurity risks during the M&A process, companies must conduct thorough due diligence that includes evaluating digital assets, compliance, and cyber defense mechanisms, and implement strategies involving technical, legal, and operational measures to safeguard the merged entity's cybersecurity posture. [Read full explanation]

Source: Executive Q&A: Mergers & Acquisitions Questions, Flevy Management Insights, 2024


Flevy is the world's largest knowledge base of best practices.


Leverage the Experience of Experts.

Find documents of the same caliber as those used by top-tier consulting firms, like McKinsey, BCG, Bain, Deloitte, Accenture.

Download Immediately and Use.

Our PowerPoint presentations, Excel workbooks, and Word documents are completely customizable, including rebrandable.

Save Time, Effort, and Money.

Save yourself and your employees countless hours. Use that time to work on more value-added and fulfilling activities.




Read Customer Testimonials



Download our FREE Strategy & Transformation Framework Templates

Download our free compilation of 50+ Strategy & Transformation slides and templates. Frameworks include McKinsey 7-S Strategy Model, Balanced Scorecard, Disruptive Innovation, BCG Experience Curve, and many more.