Overcoming infrastructure challenges and internal resistance in South America's rapidly evolving digital entertainment landscape necessitates a robust Digital Transformation Strategy. This strategy should start with a comprehensive assessment of your current digital capabilities and infrastructure gaps.

Prioritize investments in cloud technologies and robust Data Analytics platforms to ensure content is accessible and personalized for your audience. To tackle resistance to change, implement a phased approach that allows for gradual adaptation and showcases quick wins to build momentum and internal buy-in. Engage your organization at every level through transparent communication and by establishing a digital culture that encourages innovation and agility. Consider partnerships with technology providers to leverage their expertise and accelerate your transformation efforts.

Successful digital transformation in the entertainment sector, especially in a region like South America with unique challenges, heavily relies on effective Change Management. To mitigate resistance to change, develop a comprehensive change management plan that includes stakeholder engagement, communication strategies, and training programs tailored to various departments.

Highlight the personal and organizational benefits of digital transformation, such as enhanced content distribution and new revenue streams. By fostering a culture of continuous learning and adaptation, you can equip your employees with the skills needed for a digital-first environment. Regular feedback loops and celebrating milestones will also help in maintaining momentum and commitment to the change process.

Harnessing Data & Analytics is critical for offering personalized content recommendations and understanding Consumer Behaviors in South America's diverse entertainment market. Implement advanced analytics tools to analyze viewing patterns and preferences, enabling you to tailor content more effectively and enhance viewer engagement.

Also, leverage data analytics for predictive modeling to anticipate market trends and adapt your content strategy accordingly. Establishing a data-driven culture within your organization will support decision-making processes and drive innovation in content creation and distribution.

Investing in Cloud technologies is essential for improving content accessibility and scalability of your digital platforms across South America. Cloud solutions offer a flexible and cost-effective way to manage and distribute your rich content library, ensuring high availability and reducing latency for an improved User Experience.

Additionally, cloud infrastructure can support your data analytics needs, providing the computational power necessary for processing large datasets. Evaluate cloud service providers who have a strong presence in South America to ensure they meet your requirements for data sovereignty and compliance.

Exploring new revenue models, particularly Subscription-Based Revenue Models, can provide a steady stream of income while accommodating the changing consumer preferences towards digital content consumption in South America. Develop a Value Proposition that differentiates your offering, focusing on exclusive content, flexibility, and personalized experiences.

Conduct Market Research to understand the price sensitivity and preferences of your target audience. A tiered subscription model could cater to different segments, offering basic access with the option to upgrade for premium content. Continuously analyze subscriber data to refine your offerings and retain customers.

To effectively capitalize on the growth of digital entertainment in South America, comprehensive Market Research is imperative. Understand the unique characteristics of the South American market, including language preferences, cultural nuances, and the digital landscape.

This insight will guide your content strategy, platform development, and marketing efforts. Identify potential barriers to adoption, such as internet accessibility or device preferences, and develop strategies to address them. Staying abreast of regional trends and consumer behaviors will enable you to adapt swiftly and maintain a competitive edge.

In the digital entertainment industry, the Customer Experience is paramount. Design your digital platforms with the user in mind, ensuring ease of use, reliability, and personalized content discovery.

Utilize user feedback and behavior analytics to continuously improve the user interface and experience. A superior customer experience will not only attract new users but also foster loyalty and reduce churn among existing subscribers. Consider incorporating interactive elements and community features to engage your audience further and enhance the value of your service.

To stay ahead in the competitive digital entertainment space, fostering an environment of Innovation Management within your organization is crucial. Encourage cross-functional teams to collaborate on innovative projects that push the boundaries of traditional content delivery and audience engagement.

Explore emerging technologies such as VR/AR, AI-driven content creation, and blockchain for content rights management. By positioning your company as an innovator, you can attract talent, partnerships, and funding to support your transformation and growth initiatives.

Achieving Operational Excellence is key to ensuring that your digital transformation efforts translate into efficient and scalable operations. Streamline processes and eliminate inefficiencies across your content production, distribution, and management activities.

Implement Quality Control measures to maintain high content standards and user satisfaction. Leveraging automation and AI for routine tasks can free up resources for strategic initiatives and innovation. Continuous Improvement practices should be embedded in your organization to adapt to changing market demands and technological advancements.

Comprehensive Strategic Planning is essential to navigate the complexities of digital transformation in the entertainment industry. Define clear objectives, milestones, and KPIs to measure progress.

Your strategic plan should align with the overall business goals and be flexible enough to adapt to unforeseen challenges and opportunities in the South American market. Engage stakeholders at all levels in the planning process to ensure buy-in and alignment. Regularly review and adjust your strategy based on performance data and market feedback, ensuring your digital transformation journey is on course to meet your business objectives.