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DESCRIPTION
Quantifying the size, share, and growth of a market offers invaluable insight, but it is not a simple process—especially when data is not readily available. This document outlines various approaches to market sizing.
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Source: Best Practices in Market Analysis, Market Sizing PowerPoint Slides: Quantifying the Size and Growth of a Market PowerPoint (PPT) Presentation, LearnPPT
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OVERVIEW
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ABOUT THE AUTHOR
We are a team of management consultants trained by top tier global consulting firms (including McKinsey, BCG, Deloitte, EY, Capgemini) with a collective experience of several decades. We specialize in business frameworks based on real-life consulting engagements.
We have served 100s of clients that range from Fortune 500 companies to tech startups to $1B+ private companies.
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Market Research Data Analysis Presentation Development Pyramid Principle Hypothesis Generation Product Strategy Product Launch Strategy Pricing Strategy Communications Strategy Growth Strategy Entrepreneurship
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