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Introduction to Market Analysis (PowerPoint PPT)

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HIGHLIGHTS

Author: LearnPPT TOP AUTHOR [?]

Immediate, digital download

File Type: 36-slide PowerPoint presentation (PPT)

DOCUMENT DESCRIPTION

This product (Introduction to Market Analysis) is a 36-slide PowerPoint presentation (PPT), which you can download immediately upon purchase.

This presentation introduces the strategic topic of Market Analysis. It describes a 4-phase framework to conventional market analysis, the same approach used by many global consulting firms:
1. Define the Market
2. Identify Size and Growth
3. Analyze Trends
4. Determine Attractiveness

This document also introduces to 2 commonly used market analysis frameworks and includes templates for each:
• Porter's Five Forces
• Porter's Value Chain Analysis.

Got a question about the product? Email us at [email protected] or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Best Practices in Market Research PowerPoint Slides: Introduction to Market Analysis PowerPoint (PPT) Presentation, LearnPPT

ABOUT THE AUTHOR: LEARNPPT

We are a team of management consultants trained by top tier global consulting firms (including McKinsey, BCG, Deloitte, EY, Capgemini) with a collective experience of several decades. We specialize in business frameworks based on real-life consulting engagements. [read more]

LearnPPT has published 82 additional documents on Flevy.

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DETAILS

This business document is categorized under the function(s): Strategy, Marketing, & Sales

It applies to All Industries

File Type: PowerPoint (ppt)

File Size: 639.5 KB

Number of Slides: 36 (includes cover, transition, & marketing slides)

Related Topic(s): Market Research

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

Initial upload date (first version): Aug 4, 2015
Most recent version published: Aug 4, 2015

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