This 77-slide PowerPoint presentation fully illustrates a comprehensive process for the formation of a Strategic Business Plan. It is intended to provide a compendium of substantive input based upon consulting market and management coaching experience and proven techniques generated from currently respected approaches. It is inclusive of both accepted new, as well as long-standing classic systems if considered compulsory today to the formation of an effective, successful strategic plan. There are several popular but currently less effective tools (eg BCG Matrix, etc.) that have not been included in this guide. We will only utilize those tools and processes that have, through our experience, proven effective for Strategic Planning formation in today's Digital Economy (please see author background below).

This unified guide is meant for executives and business owners who are responsible for creating, demonstrating the logic for, and leading the strategic planning exercise within their respective organizations.

Our purpose in this presentation is to define what is meant by strategy. It includes a historical perspective to clarify why a Strategic Management and Formulated Strategic Plan is critical to business success. We will discuss the creation, facilitation, and implementation of a strategic plan through an essential, unified process relevant to the objectives sought by the business and organization utilizing it.

In short, the purpose of this document is as follows:
1. To define strategy.
2. To explain the importance of strategy and it's necessity for success
3. To describe strategic formulating and developing of a business plan.

For more information on Strategic Plan formation, take a look at my supplemental document available on Flevy, Critical Baselines for Effective Strategic Planning.

AUTHOR BACKGROUND

Anthony Gable, MBA, is a Strategic Planning Specialist. He has been advising individual owners, executives, and profit-center (SBU) heads and their teams on the strategic planning process since 1983. Prior to that, he gained management experience from years of wide-reaching exposure in the corporate sector as a manager and executive.

Mr. Gable simplifies strategic planning through a unified process which analyzes the competitive environment, relative maturity of the industry, markets, products involved, and company objectives. Strategic options are then distilled out, clarified, and made tangible.

Mr. Gable has held executive positions with major organizations, including roles as a Corporate and Divisional Vice President, Director of Sales and Marketing, National Sales Manager, and profit-center (SBU) positions as a Product and Business Manager. Additionally, he has extensive successful executive involvement in both corporate turnarounds and trustee appointed work-out scenarios, with management and operational exposure throughout the US, Canada, and Europe in a wide variety of markets and end-use product applications. His consultative repertoire has included management Strategic Planning leadership development, coaching and team building with associated presentation and facilitation to small and mid-size companies as well as to executives and department heads in large, internationally recognized organizations.