BUY WITH CONFIDENCE
DESCRIPTION
Over time, we are seeing the growing importance of Customer Experience. As it becomes more and more difficult to separate the experience of buying and using the product, we are seeing many cases where customers prioritize the buying experience to the performance of the product itself.
To truly prioritize and deliver excellence in Customer Experience, our organization needs to adopt a Design-driven Culture. In this presentation, we discuss the 4 core elements to a Design-driven Culture:
1. True Customer Understanding
2. Empathy in Organization
3. Streamlined Design Process
4. Acting Quickly
Additional topics discussed include Competitive Advantage, Customer Decision Journey, Braided Design Model, Four Wall Approach, Minimum Viable Product, and others.
This deck also includes templates for your own business presentation.
This presentation provides a comprehensive framework for transforming your organization into a design-driven powerhouse. It delves into the critical role of empathy in fostering a customer-centric mindset across all departments. The deck emphasizes the significance of appointing a Chief Design Lead to champion customer advocacy and align business strategies with customer needs.
The PPT also explores the Braided Design Model and Four Wall Approach to streamline the design process. These methodologies ensure seamless collaboration between design, strategy, and technology teams, driving efficiency and innovation. The Braided Design Model integrates diverse functions to co-create optimal experiences, while the Four Wall Approach mitigates process inefficiencies by fostering cross-functional teamwork.
To accelerate product development, the presentation highlights the importance of rapid prototyping and frequent iteration. By adopting agile practices and focusing on Minimum Viable Products (MVPs), organizations can quickly bring products to market and refine them based on real-time customer feedback. This approach not only speeds up the development cycle, but also ensures that the final product resonates with customer expectations.
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Source: Best Practices in Customer Experience, Corporate Culture, Customer Decision Journey, Service Design PowerPoint Slides: Design-driven Culture PowerPoint (PPT) Presentation, PPT Lab
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Customer Experience Social Media Strategy Customer Decision Journey Digital Transformation Team Management Corporate Culture Innovation Management Mobile Strategy Service Design Business Transformation Customer Satisfaction Customer Service Customer Care Robotic Process Automation Big Data Creativity Customer-centric Organization Ideation Agile Project Management Business Model Design Business Model Innovation Leadership Purpose Cyber Security
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