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HIGHLIGHTS
DOCUMENT DESCRIPTION
Our company must create exceptional Customer Experiences that set us apart from our competitors.
The starting point of every Customer Experience is to know what our customers want. Delivering what our customers want must now be substantially supported by how we deliver what our customers wants.
Essentially, our company must first learn the fundamentals of customer interaction. Knowing the steps necessary to redesign our business in a more customer-centric fashion keeps us ahead of the race.
Focusing on individual customer touchpoints has ceased to be a competitive edge. Customer Experience of today has moved from individual customer touchpoints to a more holistic approach spanning the entire Customer Journey.
Reaching an ideal Customer Experience requires a journey of three progressive steps.
1. Observe: Understand the Interaction through the Customer’s Eyes.
2. Shape: Redesign the Business from the Customer Back.
3. Perform: Align the Organization to Deliver Against Tangible Outcomes.
Each step is backed up by building blocks that lay the foundation of directing our company towards an effective customer-centric organization.
This deck also includes slide templates for you to use in your own business presentations.
Got a question about the product? Email us at [email protected]. If you cannot view the preview above this document description, go here to view the large preview instead.
Source: Best Practices in Customer Experience, Customer Journey PowerPoint Slides: Customer Experience Primer PowerPoint (PPT) Presentation, LearnPPT
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DETAILS
This business document is categorized under: Business Framework Primers
File Type: PowerPoint (ppt)
Tag(s): Customer Experience Customer Journey
Number of Slides: 23 (includes cover, transition, & marketing slides)
Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.
Upload date (first version): May 9, 2018
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