BUY WITH CONFIDENCE
DESCRIPTION
This presentation introduces the strategic topic of Market Analysis. It describes a 4-phase framework to conventional market analysis, the same approach used by many global consulting firms:
1. Define the Market
2. Identify Size and Growth
3. Analyze Trends
4. Determine Attractiveness
This document also introduces to 2 commonly used market analysis frameworks and includes templates for each:
• Porter's Five Forces
• Porter's Value Chain Analysis.
Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.
Source: Best Practices in Market Research PowerPoint Slides: Introduction to Market Analysis PowerPoint (PPT) Presentation, LearnPPT Consulting
OVERVIEW
We are a team of management consultants trained by top tier global consulting firms (including McKinsey, BCG, Deloitte, EY, Capgemini) with a collective experience of several decades. We specialize in business frameworks based on real-life consulting engagements.
We have served 100s of clients that range from Fortune 500 companies to tech startups to $1B+ private companies.
[read more]
Ask the Author a Question
Market Research Consulting Frameworks Growth Strategy Pricing Strategy Positioning Product Strategy Product Launch Strategy Sales Strategy Development Industry Analysis Targeting Customer Segmentation Product Lifecycle Psychology M&A (Mergers & Acquisitions) Entrepreneurship Strategic Planning Account Management Environmental Analysis Cognitive Bias Porter's Five Forces Maturity Model Mobile Strategy Cyber Security Customer Experience Business Transformation Digital Transformation Gap Analysis Consulting Training Strategy Frameworks Business Framework PowerPoint Diagrams Strategy Deployment & Execution Breakout Strategy Demand Planning
Download our FREE Strategy & Transformation Framework Templates
Download our free compilation of 50+ Strategy & Transformation slides and templates. Frameworks include McKinsey 7-S, Balanced Scorecard, Disruptive Innovation, BCG Curve, and many more. |