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BENEFITS OF DOCUMENT
Producing aggressive sales growth in an ever changing and increasingly complex sales environment has challenges that can certainly keep one up at night. I know, I didn't get my nickname The Greyfox—i.e. early grey hair for nothing!
My approach to creating an aggressive growth strategy is based on four principles:
I. Be Best-in-Class.
II. Carefully match the best people for the job, especially the Hunters and to a lesser degree, the Farmers.
III. Establish shared accountability for producing results.
IV. Build a process-based framework model that will sustain sales results and growth year over year and manage it closely.
So, if you're going to go to the trouble of transforming the ways you're currently approaching the market, sustaining sales results ought to be the endgame.
Got a question about the product? Email us at [email protected] or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.
Source: Best Practices in Growth Strategy, Sales, Breakout Strategy PowerPoint Slides: Breakout Sales Growth Methodology PowerPoint (PPTX) Presentation, Howard Highsmith, CMC Emeritus
ABOUT THE AUTHOR: HOWARD HIGHSMITH, CMC EMERITUS
Howard Highsmith, CMC Emeritus, also known as "The Greyfox," is a seasoned Sales Executive and Management Consultant with several decades of Sales Management experience, achieving "breakout sales" consistently. He is the founder and principal mentor advisor of Greyfox Associates, where he serves CEOs of SMBs who are not satisfied with the quality of information they are receiving relative to revenue results vs.
Howard has extensive frontline marketing and sales management experience devising and executing strategies that have resulted in significant top-line revenue growth in the technology industry sector.
Howard Highsmith, CMC Emeritus has published 12 additional documents on Flevy.
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