Framework for Strategic Coherence in Organizations PPT

This PPT slide, part of the 23-slide Business Capabilities Coherence PowerPoint presentation, outlines 3 fundamental questions that guide companies in achieving coherence in their strategic approach. The first question, "How are we going to face the market?" emphasizes the necessity for firms to have a clear understanding of their value creation processes. It suggests that successful organizations maintain a broad yet focused perspective on how they deliver value to customers, which allows for flexibility in strategy and decision-making.

The second question, "What capabilities do we need?" addresses the essential capabilities required for effective value delivery. It highlights that a company should cultivate a system of 3 to 6 mutually reinforcing capabilities. This system enhances the effectiveness of their value proposition, suggesting that the alignment of capabilities is crucial for maximizing impact.

The third question, "What are we going to sell, and to whom?" focuses on the alignment of offerings with the established capabilities system. It indicates that products and services should be closely tied to the capabilities that the company has developed. Any offerings that do not fit this system should be eliminated to maintain coherence. The slide also points out the importance of continuously scanning the external market for new opportunities that can leverage existing capabilities.

Overall, the slide serves as a strategic framework for companies aiming to build a coherent organization. It underscores the importance of aligning market approach, capabilities, and product offerings to create a unified strategy that can adapt to changing market conditions.

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Distinctive Capabilities Value Proposition Value Creation