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What Is Corporate Strategy?
A Corporate Strategy is a strategic plan or approach that is designed to help an organization achieve sustainable, long-term growth and expansion. Corporate Strategies typically involve a combination of market & product development, strategic partnerships & alliances, and operational improvements & efficiencies.
The objective of the Corporate Strategy is to help an organization to increase its market share, revenue, and profitability—and to position itself for long-term success and competitiveness.
A robust and effective Corporate Strategy typically contains the following the key components:
Strategy Frameworks Blue Ocean Strategy Strategic Analysis Core Competencies Market Entry Example Competitive Analysis Competitive Advantage Market Research SWOT Customer Segmentation Breakout Strategy Strategy Development Example Vision Statement Market Sizing Value Proposition Platform Strategy Strategic Planning Growth Strategy Pricing Strategy Strategy Development Product Strategy Product Launch Strategy Marketing Plan Development Strategy Deployment & Execution Value Chain Analysis
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