Product managers, marketers, and designers are often confused as to what they should do to increase the chances of customers’ engagement and uptake of their offering. Changing individuals’ behavior to enhance engagement, productivity, innovation, and happiness isn’t straightforward. It takes a lot of effort, time, and resources to execute initiatives aimed at transforming behaviors and […]
Tag Archives | creativity
How Do We Understand Consumer Behavior and Undertake Behavioral Transformation? Know 3 Bs of Behavioral Change
Digital Transformation 2.0: Creating the Next-Generation Learning Organization
Survival of a business in this digital age largely depends on its ability to timely embrace Digital Transformation. Digital Transformation entails using Digital Technologies to streamline business processes, culture, and customer experiences. In order to compete today—and in future—and to enable Digital Transformation, organizations should work towards fostering a culture of continuous learning, since Digital […]
An Effective Methodology to Avoid Disruption: The 8 Pillars of Innovation
Almost every other day, startups emerge and disrupt established companies because of their innovative ideas and business models. This disruption is, primarily, due to the reluctance of big companies to implement a series of strategic and organizational practices required to organize and inspire creativity. Large firms are, generally, better at implementation rather than innovation due […]
Boxing inside the Box!
In different occasions and inspirational speeches, I usually hear a very popular advice–“think outside the box”–and once I reflect on myself, I always find it hard. The problem could be mine. However, let’s elucidate the disparity between thinking inside and outside the box and reach a viable conclusion about what’s much practical to be sought. […]
How Can You Experience Growth by Leaps and Bounds?
The most perfect union in today’s global world is the unlocking of the next wave of growth. Creativity and Data are driving growth by leaps and bounds. Companies who are harnessing Creativity and Data in tandem have achieved global competitiveness in the complex world of business. A good start is combining the power of human ingenuity […]
If You Don’t Think Strategic Thinking Counts, Think Again
Leaders easily handle routine decisions and events by relying on past practices and habit. However, today leaders face complex decisions and unprecedented conditions requiring thoughtful analysis instead of conditioned reactions. Instead of being “safe,” conventional thinking is dangerous. The fast pace of changes requires sound strategic thinking practices. If leaders fail to consider all aspects, […]
The “Secret Sauce” of Creativity and Innovation
A few years ago, Kaggle, an online community of data scientists, posted a problem that was sponsored by NASA, the European Space Agency (ESA), and the UK’s Royal Astronomical Society. These agencies needed a new mathematical algorithm capable of parsing the distortions caused by dark matter in the photographic images of galaxies. Just ten days […]