Strategy Development has followed a set path since the last century where a predetermined, rectilinear, and inflexible approach defined the process. In the 21st century, however, business leaders are devising Strategy by evolving it into a probabilistic, repeated, and multifaceted process. An approach that can both endure and adapt to the growing pace of Change […]
Archive | Strategy, Marketing, & Sales RSS feed for this section
Artificial Intelligence (AI) Strategy: Top Priorities
Artificial Intelligence (AI) is one area considered by many executives to enable Automation and steer positive growth. A couple of years ago, most executives thought that deployment of Artificial Intelligence isn’t a big deal. However, revamping traditional systems, implementing AI, and scaling it, in reality, is not as simple as it seems. A survey by PwC […]
Strategic Alliance Management
Strategic Alliances are quite ubiquitous in businesses nowadays, but most of them often go unsuccessful. A Strategic Alliance is referred to as “an agreement between 2 organizations to share resources to carry out a mutually beneficial initiative.” The arrangement differs from a Joint Venture (JV) given that both firms in a Strategic Alliance remain independent. […]
5 Decision Support Tools for Strategic Decision Making
Do people always follow a rational linear process to come to a decision? Studies have suggested that a combination of Decision Making Models are used by people to reach quality decisions. Strategic Decision Making is a complex process with a lot riding on those decisions. Eliminating risk from Decision Making is unthinkable but radically enhancing […]
M&A Growth Strategy
Mergers and Acquisitions enable numerous opportunities for growth. Organizations pursue these initiatives for a number of reasons—e.g. to expand further, attract more clients, or to broaden their product / service offerings. Scores of M&A transactions materialize across the globe each year, but not all of them achieve the synergies such deals promise. As a matter […]
Value Grid Analysis
A traditional Value Chain involves a linear sequence of activities—from conversion of raw materials into components which are assembled into products. The products are then distributed, marketed, sold, and serviced. Management plans and execute strategies and operations based on this sequence. This set of activities worked well for organizations in the past. However, this linear […]
3 Decision Making Models of Human Decision Making Process
How do people make decisions? Do they always follow a rational linear process to come to a conclusion? Studies have suggested that the traditional Decision Making model—commonly known as the Rational Decision Making Model—does not explain the whole ambit of Decision Making. People, including managers of organizations, arrive at decisions using a variety of routes. […]
When Being Different Becomes the Game Plan: Let The Innovation Process Keep You on Track
In today’s global economy, the leading driver behind its growth is Innovation. Yet, it is the least understood. Throughout the last century, captains of industries learned to master the process of production to such extent that it no longer functions as a significant Competitive Advantage. The challenge today is to master the process of Innovation. […]
Customer Experience (CX) Pyramid
Most organizations aren’t ready to deliver great Customer Experiences across all channels. Many of them have invested heavily in conventional methods of doing business, backed by in person or over-the-phone customer experience. This has led to creation of siloed operational structures within companies, where each silo operates individually. With the advent of digital channels, these […]
Strategy Execution: Would the Executives in Your Firm Qualify the 10 Strategy Tests?
Developing a winning strategy is an uphill task for leadership at most organizations. One of the reason is not digging enough to answer the right questions. The mainstay of a successful strategy is creation of Competitive Advantage. However, for most organizations Competitive Advantage is a moving target, which is hard to pin down. A global […]
Economies of Unscale
Futuristic, technology-driven business models are weakening the conventional advantages of Economies of Scale. Large corporations, founded on Scale, nevertheless have areas that they can exploit if they reposition rapidly. For the best part of over a century, Economies of Scale—Cost Advantages that businesses achieve owing to their scale of operation—fashioned the corporation into a perfect […]
2×2 Matrix for Platform Scaling Strategy
The phenomenal success of tech innovators using Platforms has spurred a desire in companies, from a greater variety of sectors and markets, to gain advantage of Product to Platform Transformation. This Transformation is based on the need to model businesses on a Customer-Centric Design approach. The need has arisen because the concept of Economies of […]
