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flevyblog
The Flevy Blog covers Business Strategies, Business Theories, & Business Stories.
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New & Recommended Documents (Week of 6/10) 1. PEST Analysis View more from learnppt PEST (Political, Economic, Social, and Technological) analysis is a framework evaluating macro-environmental factors used in the environmental scanning component of strategic management.… The Nightclub Business, Communications Cheat Sheet, PEST Analysis, and more
According to Wikipedia, “A chief content officer (CCO) is a corporate executive responsible for the digital media creation and multi-channel publication of the organization’s content (text, video, audio, animation, etc.) and is generally the highest… What Is a Chief Content Officer?
Successful Creative Campaigns Engage the Customer First. Period. Brand, Product, and Service will Follow. The growth rate for sharing and creating digital information is at an insane pace. According to Digital Trends, sharing data grew… Successful Creative Campaigns Engage the Customer First. Period.
New & Recommended Documents (Week of 6/3) 1. Capital Investment Analysis View more from ganesh10 Capital Investment Analysis Also called Capital Budgeting – a complex topic simplified in an easy to understand presentation which is completely… Capital Budgeting, Pricing Strategy, Mintzberg’s 10 Schools of Thought, and more
So you have started to set up your own business. You know what you want to supply. You know who you want to supply it to. Great. Now, how the heck do you do it… Starting a Business? Build a Solid Foundation for Your Supply Chain
Product Adoption is a compelling and important topic. It affects every single business. There are numerous whitepapers, frameworks, and discussions focused on Product Adoption. They discuss various elements, from market conditions to product attributes to… The Complete Guide to Product Adoption: from Product Life Cycle to Customer Decision Journey
The advent of social media has contributed significantly to the changing brand and company marketing paradigm. Marketing speak is quickly being replaced by thought leadership. A company or brands target audience is not interested in… Content Marketing Not Working Out? Flatten Your Organization
Look around you. Messages are everywhere, they surround us when we drive, we’re at work, and at home — just about everywhere. Most of them involve some kind of advertising or marketing message. Increasingly, these… For the Best Video Content, Keep It Simple [Stupid]
Project management is not easy. Keeping track of deadlines, status, risks, issues, and competing priorities is not piece of cake. There are hundreds of articles and management gurus out there with tips and advice on… Sick of Microsoft Project? Manage Your Project in Excel
On holidays recently we drove past The Big Banana. Majestic yet somewhat tacky at the same time, it had once again lured coach loads of people in to see what bananery delights awaited the unsuspecting… Are You a Banana Skin away from Financial Oblivion?
There are several terms not so pleasant to our ears that seem to dominate the news lately, terms like sequestration, spending cuts and most of all – austerity. The abundance of these subtractive terms in… Managing in Times of Austerity: 5 Rules of Thumb
About 48 million people (1 in 6 Americans) get sick, 128,000 are hospitalized, and 3,000 die each year from foodborne diseases, according to recent data from the Centers for Disease Control and Prevention. This is… The FDA Food Safety Modernization Act (FSMA) Affects the Entire Food Supply Chain