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Role: CEO
Industry: Insurance, Aerospace and Defense, Space


Situation:

I need to create a new company that is an insurance broker servicing the Space and Defense sector. It needs compliance and auditability and governance. Small organization. A start-up. Primary challenge is starting up something new that has never been done. Little competition. Little customer traction but great product. Customers are insurance carriers who will accept the risks that will be transferred via my company.


Question to Marcus:


Can you find me some templates that would be helpful regarding setting up a new line of business, developing products, creating auditable compliance processes, and governance oversight for insurance underwriting?


Based on your specific organizational details captured above, Marcus recommends the following areas for evaluation (in roughly decreasing priority). If you need any further clarification or details on the specific frameworks and concepts described below, please contact us: support@flevy.com.

Governance

Establish a lightweight but rigorous governance structure from day one: a Board (or advisory board) with insurance, A&D, space and legal expertise, an Underwriting Committee with delegated authority limits, and a Compliance/Risk Committee for oversight. Define clear roles, escalation paths and an underwriting authority matrix (who can bind, approve terms, sign endorsements).

For the space/defense niche embed program-level governance — each product (launch, in-orbit, ground, payload, supply-chain/contractor) should have a documented product owner responsible for appetite, limits, model assumptions, and post-bind reviews. Use simple, auditable artifacts: product charters, risk appetite statements, delegated authority letters, VWPs (vital written procedures) and a single source of truth for policies. Governance must require periodic external review of wordings and model assumptions (annual or on material change), and link remuneration to long‑term loss ratios and compliance metrics, not just premium. Given the novel exposures and carrier education load, make transparency part of governance: require standardized exposure reporting, telemetry ingestion agreements, and regular carrier briefings to build trust and accelerate carrier acceptance.

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Compliance

Space and defense exposures bring concentrated regulatory risk: broker licensing (domestic and target carrier domiciles), AML/KYC, OFAC/sanctions screening, ITAR/EAR/arms export controls, and defence-industrial security rules. Build a compliance framework mapping obligations by jurisdiction and by counterparty (carriers, reinsurers, clients).

Implement mandatory pre-onboarding checks for carriers and insureds: sanctions, ownership (GEO/foreign government), special risk flags (dual-use tech). Draft standardized compliance clauses to insert into placement agreements and data-sharing addenda addressing export controls and classified data handling. Train front-line staff on red flags (e.g., sanctioned launch sites, sanctioned parts suppliers). For auditability, maintain immutable records of KYC, approvals, and clearance decisions; timestamp decisions in your platform. Consider contracting a compliance advisor with defense export expertise and register or obtain licenses early where needed — failure to preempt export control or sanction constraints will kill placements and reputational capital in this sector.

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Risk Management

Risk management must be underwriting-first: codify aggregate exposure limits by peril (launch failures, on-orbit collisions, re-entry, cyber on ground systems), by counterparty, and by geolocation (launch site clusters, orbital bands). Build scenario and catastrophe modeling (Monte Carlo for launch failure rates, debris cascade scenarios, and correlated ground infrastructure failures).

Require model transparency for carriers — publish assumptions, data sources and confidence intervals. Establish a collar of controls: minimum retention, maximum single-loss exposure, aggregate stop-loss, and reinsurance/recovery strategies. Operational risk matters too: ensure business continuity for your placement platform (SOC/ISO standards) and controls for delegated authority to prevent fraud. For defense work, add political/war risk overlays and export-control-driven exclusions. Set KPIs: combined ratio by product, tail event frequency, and concentration metrics. Integrate continuous monitoring — telemetry feeds, launch manifest updates, and supplier risk signals — to trigger mid-period risk reviews and pricing adjustments for ongoing policies.

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COSO Internal Control

Adopt COSO’s five components as your internal control backbone to satisfy carriers and auditors: control environment, risk assessment, control activities, information & communication, and monitoring. Control environment: leadership commitment, code of conduct, and segregation of duties (no single person approves deal, records it, and wires funds).

Risk assessment: map underwriting and operational risks, emphasizing concentration, model risk, and compliance with export rules. Control activities: documented, version-controlled procedures for underwriting, placement, premium handling and claims intake; mandatory checklists and digital stamps for approvals. Information & communication: a secure, auditable record system (immutable logs, role-based access) that supports FOIA-style reporting to carriers and regulators. Monitoring: internal audit cadence, KPI dashboards, and post-bind sampling. For auditors and carriers, produce mapped control matrices (process -> control -> owner -> evidence) and run periodic walk-throughs; this level of rigor will accelerate carrier trust and delegated authority negotiations.

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Audit Management

Design an audit program that covers product governance, compliance, underwriting accuracy, and IT/system controls. Start with a biennial external audit (accounting and controls) and an annual internal audit focused on high-risk processes (binding authority, carrier settlements, telemetry ingestion, data sharing).

Maintain audit trails for every binding decision: timestamped documents, approval workflows, model versions, and communications with carriers. For IT, prepare SOC 2 or ISO 27001 artifacts to demonstrate security, especially because telemetry and classified defense data may flow through your systems. Implement sampling protocols for policy file audits (wording fidelity, endorsements, premium reconciliation) and claims file readiness (if you handle claims notification). Use findings to feed governance — owners must respond with remediation plans and timelines. Audit-ready documentation and independent validation will be a major differentiator to carriers assessing systemic operational risk before accepting novel lines.

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Due Diligence

Due diligence is bilateral: you must underwrite counterparties (carriers, reinsurers, service providers) and validate insureds/technology. For carriers verify solvency capital, claims-paying history on complex losses, reinsurance programs, and war/terror exclusions.

For carriers writing defense/space risks confirm any regulatory constraints (e.g., cannot insure certain export-controlled technologies). For insureds and project sponsors perform technical diligence: launch provider safety records, QA processes, supplier provenance of critical components, and cybersecurity posture of ground/control systems. Use subject-matter expert third parties (space systems engineers, ex-launch safety directors) for technical sign-offs. Document all diligence with standardized templates and red-flag scoring; make acceptance thresholds explicit. For any concentration or novelty (new propulsion type, on-orbit servicing), require staged coverage with pilot limits and performance milestones. This structured due diligence reduces moral hazard, clarifies residual risk for carriers, and protects your reputation.

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Product Strategy

Product development must balance novelty with carrier comfort. Offer modular, tiered products: parametric layers (e.g., objective telemetry-based launch failure triggers) for rapid capital deployment, combined with indemnity layers for complex claims.

Start with focused, high-clarity products (launch liability, payload loss during launch) before expanding to complex systemic risks (on-orbit cascading, supply-chain interruption). Create standardized product charters: target insureds, covered perils, exclusions (export/ITAR, sanctions, war), pricing inputs, appetite, and data requirements. Pilot products with anchor carriers on limited programs to generate loss-history and build trust. Invest in underwriting modules that ingest telemetry and mission-event data for real-time exposure tracking and potential usage-based pricing. Keep wordings plain, auditable and lawyer-reviewed for defense clauses. Roadmap products to include reinsurance-friendly features (transparent loss allocation, pro rata notification) to attract capacity and scalable capital solutions.

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Pricing Strategy

Pricing must reflect deep-tail uncertainty and sparse historical data. Use a hybrid approach: engineering-first loss-frequency/severity models, scenario-based stress testing, and Bayesian updating as real event/telemetry data arrive.

For launches use physics-based failure probabilities adjusted for provider experience, hardware lineage, and supplier quality; for in-orbit risks incorporate collision probability, subsystem MTBFs, and debris environment models. Employ Monte Carlo for portfolio aggregation and set capital loads for model uncertainty. Implement layered pricing with clear attachment points, minimum premiums, and experience-rating triggers. Consider parametric components to reduce adjudication friction and use usage-based discounts where reliable telemetry exists. Price for systemic/contagion risk with specific surcharges or exclusions and limit concentration exposures via pricing curves. Document pricing models, assumptions, and confidence intervals for carrier review and regulator/auditor transparency.

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Data Governance

Data is your competitive and compliance asset — telemetry, technical specs, customer PII, and classified defense information demand strict governance. Define a data classification policy (public, internal, restricted, controlled defense) and enforce role-based access, encryption at rest/in transit, and strong key management.

Implement provenance and lineage tracking for datasets used in underwriting models; require signed data-sharing agreements with clear ownership, retention, and permitted use clauses (no unauthorized transfer of export-controlled tech data). For defense customers add compartmentalization and possibly SCIF-equivalent handling for classified inputs. Put in place data quality rules, version control for datasets and models, and an immutable log for any change to underwriting inputs. Achieve SOC 2/ISO 27001 as hygiene, and document GDPR/other privacy compliance where applicable. Good data governance reduces model risk, accelerates carrier acceptance, and preserves value for future product innovation.

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