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DESCRIPTION
A Product Platform is the creation of a common core that invites third parties to develop and market an increasing number of product variants. An effective Product Platform enhances management of market vulnerability.
Undertaking the Product to Product Platform Transformation requires strategic understanding and management of conditions, catalysts, challenges that exist in the process.
Using a Product Platform strategy can enhance our company's capability to sustain more customers. Its application becomes more effective when our company applies a Product Platform that best sit our product requirements and tactical operation.
A Product Platform can fall under 1 of 4 categories:
1. Aggregation Platforms
2. Social Platforms
3. Mobilization Platforms
4. Learning Platforms
Either way, an effective Product Platform must go beyond facilitating learning. It facilitates synergy towards achievement of shared goals.
This deck also includes slide templates for you to use in your own business presentations.
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Source: Best Practices in Product Strategy, Platform Strategy PowerPoint Slides: Products to Platforms Primer PowerPoint (PPTX) Presentation, LearnPPT
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OVERVIEW
(PPTX)
ABOUT THE AUTHOR
We are a team of management consultants trained by top tier global consulting firms (including McKinsey, BCG, Deloitte, EY, Capgemini) with a collective experience of several decades. We specialize in business frameworks based on real-life consulting engagements.
We have served 100s of clients that range from Fortune 500 companies to tech startups to $1B+ private companies.
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