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Kano Customer Satisfaction Model (PowerPoint PPT)

File Type: 28-slide PowerPoint presentation (PPT)

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This framework is developed by a team of former McKinsey and Big 4 consultants. The presentation follows the headline-body-bumper slide format used by global consulting firms.
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DESCRIPTION

This product (Kano Customer Satisfaction Model) is a 28-slide PowerPoint presentation (PPT), which you can download immediately upon purchase.

The Kano Customer Satisfaction Model is a theory of product development and customer satisfaction developed in the 1980s by Professor Noriaki Kano. This model classifies customer preferences into 4 categories of product features:

Performance Features
Must-Be Features
Attractive Features
Indifferent Features

These features can be mapped against a 2-dimensional chart with the axes Satisfaction and Functionality. Through this visualization, the model offers insight into the product attributes that are perceived to be important to customers.

The purpose of the tool is to support product specification and discussion through better development of team understanding. The Kano Customer Satisfaction Model focuses on differentiating product features, as opposed to focusing initially on customer needs. Kano also produced a methodology for mapping consumer responses to questionnaires onto his model.

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Source: Best Practices in Customer Satisfaction, Kano Customer Satisfaction Model, Noriaki Kano PowerPoint Slides: Kano Customer Satisfaction Model PowerPoint (PPT) Presentation, PPT Lab


$25.00
FlevyPro price: FREE (included in subscription)
This framework is developed by a team of former McKinsey and Big 4 consultants. The presentation follows the headline-body-bumper slide format used by global consulting firms.
Add to Cart
  


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OVERVIEW

File Type: PowerPoint ppt (PPT)
Number of Slides: 28 (includes cover and all slides)

Initial upload date (first version): Aug 26, 2016


ABOUT THE AUTHOR

Author: PPT Lab

Additional documents from author: 25

PPT Lab is a presentation design firm specializing in business frameworks and PowerPoint templates. All of our documents are of the same quality produced by top-tier consulting firms and utilize the Consulting Presentation Framework.

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