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Tag Archives | social media marketing


AARRR Growth Funnel

Growth Hacking is neither “scoring some quick wins to kick-start growth” nor “breaking into something one should not.”  It is an important element of Marketing aimed at organizational growth. The term Growth Hacking was first coined by Sean Ellis—a startup advisor, angel investor, and entrepreneur—in 2010 to think beyond traditional Marketing and add a methodical, […]

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5 Ways to Build Your Brand That Aren’t Social Media Marketing

Editor’s Note: Grant Stanley is a seasoned Business Coach and a Sales & Marketing Expert with a 20+ year outstanding Sales and Marketing record. He is also an author on Flevy, where he has published materials from Business Fundamentals to Management and Leadership Excellence.  Take a look at all of Grant’s Flevy best practice documents […]

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tell your story

Tell Your Company’s Brand Story Using Social Marketing

Marketing is no longer just about pushing a product, rather it is a compelling brand story that makes an organization stand out. @SocialMktgSltns Social media is an extremely effective tool to distribute your company’s brand story to vast audiences. However, with all the “chatter” out there on social networks, it is easy to get lost in […]

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An in-depth Q&A on Social Media

Social media–it’s a hot topic. Much has been written about how important social media is, how to measure it, the pitfalls of doing it, and how it will transform marketing as we know it. What has been missing from these social media discussions is how companies can leverage social media to better understand consumers and […]

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5 Social Media Mistakes You’re Probably Making Right Now

Savvy dreamers have been creating their own businesses for as long as there’s been a reason to trade with others. Those owners who rose above their peers did so because they better understood their communities and the needs of their customers. Today, learning how to turn your venture into a successful small business is still […]

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