Flevy Management Insights Case Study
Operational Efficiency Boost for Engineering Firm via Total Productive Maintenance
     Joseph Robinson    |    Overall Equipment Effectiveness


Fortune 500 companies typically bring on global consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture, or boutique consulting firms specializing in Overall Equipment Effectiveness to thoroughly analyze their unique business challenges and competitive situations. These firms provide strategic recommendations based on consulting frameworks, subject matter expertise, benchmark data, KPIs, best practices, and other tools developed from past client work. We followed this management consulting approach for this case study.

TLDR An engineering firm faced a 20% OEE drop from outdated maintenance and a skills gap, compounded by competition from advanced manufacturing. By implementing TPM and Industry 4.0, OEE improved by 15%, costs decreased by 10%, and the firm entered three new markets, resulting in a 20% revenue increase. This highlights the importance of OpEx and Change Management in achieving strategic objectives.

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Consider this scenario: An engineering firm specializing in precision components is facing a 20% decline in overall equipment effectiveness due to operational inefficiencies.

Internally, the company grapples with outdated maintenance practices and a lack of skilled technicians, leading to equipment downtime and reduced productivity. Externally, the organization faces increasing competition from firms adopting advanced manufacturing technologies. The primary strategic objective is to enhance operational efficiency through the implementation of Total Productive Maintenance (TPM) to regain market competitiveness.



This engineering firm is grappling with a 20% decline in overall equipment effectiveness, likely due to outdated maintenance practices and a lack of skilled technicians. Competitors adopting advanced manufacturing technologies compound the issue. Immediate corrective actions are necessary to regain market competitiveness.

Market Analysis

The engineering industry sees steady growth driven by technological advancements and increasing demand for precision-engineered components.

We begin our analysis by analyzing the primary forces driving the industry:

  • Internal Rivalry: High due to numerous players with similar offerings and capabilities.
  • Supplier Power: Moderate, as specialized materials and components are sourced from a few suppliers.
  • Buyer Power: High, with clients demanding high-quality, cost-effective solutions.
  • Threat of New Entrants: Moderate, due to high capital requirements and technical expertise.
  • Threat of Substitutes: Low, as precision engineering requires specialized skills and equipment.

Emergent trends include the adoption of Industry 4.0 technologies and a shift towards sustainable manufacturing practices.

  • Adoption of Industry 4.0: Opportunities to enhance operational efficiency but risks of high implementation costs.
  • Shift towards sustainability: Opportunity to attract eco-conscious clients but risks associated with regulatory compliance.
  • Increasing demand for precision components: Opportunity to expand product offerings but risks of overextension.

The PEST analysis reveals that political stability and favorable economic conditions are beneficial, but technological advancements and social emphasis on sustainability necessitate continuous adaptation.

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Internal Assessment

The organization excels in precision engineering but struggles with outdated maintenance practices and a skills gap.

SWOT Analysis

Strengths include specialized engineering expertise and a strong client base. Opportunities lie in adopting advanced technologies and expanding into new markets. Weaknesses encompass outdated maintenance practices and a skills gap. Threats involve increasing competition and evolving client expectations.

Gap Analysis

The Gap Analysis identifies a need to modernize maintenance practices and upskill the workforce to meet industry standards. A lack of investment in advanced technologies and training exacerbates operational inefficiencies. Addressing these gaps is crucial for maintaining competitiveness and meeting client demands.

4 Actions Framework Analysis

Eliminate outdated practices that hinder productivity. Reduce reliance on manual processes. Raise the skill level of technicians through targeted training. Create a culture of continuous improvement and technological adoption to drive Operational Excellence.

Strategic Initiatives

The leadership team formulated strategic initiatives based on the comprehensive understanding gained from the previous industry analysis and internal capability assessment, outlining specific, actionable steps that align with the strategic plan's objectives over a 3-5 year horizon to drive growth by 20% over the next 12 months .

  • Implement Total Productive Maintenance: Aim to enhance overall equipment effectiveness by 15% through regular maintenance schedules and technician training. Value creation will come from reduced downtime and increased productivity, requiring investment in training programs and maintenance tools.
  • Adopt Industry 4.0 Technologies: Integrate IoT and AI for predictive maintenance and real-time monitoring, aiming to reduce operational costs by 10%. Value creation comes from improved efficiency and reduced downtime, requiring CapEx for technology acquisition and OpEx for ongoing maintenance.
  • Expand into New Markets: Enter new geographical markets to increase revenue by 20% through targeted marketing and local partnerships. Value creation will come from capturing new client segments, requiring market research, local partnerships, and regulatory compliance.

Overall Equipment Effectiveness Implementation KPIs

KPIS are crucial throughout the implementation process. They provide quantifiable checkpoints to validate the alignment of operational activities with our strategic goals, ensuring that execution is not just activity-driven, but results-oriented. Further, these KPIs act as early indicators of progress or deviation, enabling agile decision-making and course correction if needed.


What you measure is what you get. Senior executives understand that their organization's measurement system strongly affects the behavior of managers and employees.
     – Robert S. Kaplan and David P. Norton (creators of the Balanced Scorecard)

  • Overall Equipment Effectiveness (OEE): Key to measure the effectiveness of TPM implementation and operational improvements.
  • Downtime Reduction: Indicates success in maintenance practices and technology adoption.
  • Technician Training Completion Rate: Measures the effectiveness of upskilling initiatives.
  • Revenue Growth from New Markets: Reflects the success of market expansion efforts.

Insights from these KPIs will guide adjustments in strategy and resource allocation, ensuring continuous improvement and alignment with strategic objectives.

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Stakeholder Management

Success of the strategic initiatives hinges on the involvement and support of both internal and external stakeholders, including frontline staff, technology partners, and marketing teams.

  • Maintenance Technicians: Crucial for implementing TPM and reducing downtime.
  • Technology Partners: Essential for integrating Industry 4.0 technologies.
  • Marketing Team: Responsible for executing market expansion strategies.
  • Clients: Beneficiaries of improved product quality and reduced lead times.
  • Investors: Provide financial backing for technology and market expansion initiatives.
Stakeholder GroupsRACI
Maintenance Technicians
Technology Partners
Marketing Team
Clients
Investors

We've only identified the primary stakeholder groups above. There are also participants and groups involved for various activities in each of the strategic initiatives.

Learn more about Stakeholder Management Change Management Focus Interviewing Workshops Supplier Management

Overall Equipment Effectiveness Best Practices

To improve the effectiveness of implementation, we can leverage best practice documents in Overall Equipment Effectiveness. These resources below were developed by management consulting firms and Overall Equipment Effectiveness subject matter experts.

Overall Equipment Effectiveness Deliverables

These are a selection of deliverables across all the strategic initiatives.

  • Operational Efficiency Strategy Report (PPT)
  • TPM Implementation Roadmap (PPT)
  • Industry 4.0 Adoption Plan (PPT)
  • Market Expansion Financial Model (Excel)
  • Technician Training Toolkit (PPT)

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Implement Total Productive Maintenance

The implementation team utilized the Total Quality Management (TQM) and Six Sigma frameworks to enhance the effectiveness of the TPM initiative. TQM is a comprehensive management approach that focuses on long-term success through customer satisfaction, and it was particularly useful in establishing a culture of continuous improvement and involving all employees in the maintenance processes. Six Sigma, on the other hand, is a data-driven methodology aimed at reducing defects and improving quality, which was instrumental in identifying and eliminating inefficiencies in the maintenance operations. The team followed this process:

  • Conducted training sessions to educate all employees on the principles of TQM and their role in the TPM initiative.
  • Established cross-functional teams to identify and solve maintenance-related issues, ensuring that suggestions from all levels were considered.
  • Implemented a continuous feedback loop to monitor the effectiveness of maintenance activities and make necessary adjustments.
  • Utilized Six Sigma's DMAIC (Define, Measure, Analyze, Improve, Control) methodology to identify root causes of equipment failures and inefficiencies.
  • Collected data on equipment performance and maintenance activities to measure current effectiveness and identify areas for improvement.
  • Analyzed data to pinpoint specific issues and developed targeted solutions to address them.
  • Implemented process improvements and monitored their impact on overall equipment effectiveness.
  • Controlled the new processes by establishing standard operating procedures and regular audits to ensure sustained improvements.

The implementation of TQM and Six Sigma resulted in a significant reduction in equipment downtime and an increase in overall equipment effectiveness by 15%. Employee engagement and ownership in maintenance processes also improved, contributing to a culture of continuous improvement.

Adopt Industry 4.0 Technologies

The implementation team leveraged the Lean Manufacturing and Change Management frameworks to successfully adopt Industry 4.0 technologies. Lean Manufacturing focuses on minimizing waste within manufacturing systems while simultaneously maximizing productivity, which was crucial in integrating new technologies without disrupting existing operations. Change Management provided a structured approach to transitioning individuals, teams, and organizations from a current state to a desired future state, ensuring smooth adoption of new technologies. The team followed this process:

  • Conducted a value stream mapping exercise to identify areas of waste and opportunities for improvement within existing manufacturing processes.
  • Prioritized technology investments based on their potential to eliminate waste and enhance productivity.
  • Developed a detailed implementation plan for integrating IoT and AI technologies into existing systems.
  • Engaged stakeholders at all levels to communicate the benefits of the new technologies and address any concerns or resistance.
  • Provided training and support to employees to ensure they were equipped to use the new technologies effectively.
  • Monitored the implementation process and made adjustments as necessary to address any challenges or issues that arose.
  • Established metrics to measure the impact of the new technologies on operational efficiency and productivity.
  • Created a continuous improvement loop to ensure ongoing optimization of the new technologies and processes.

The adoption of Industry 4.0 technologies led to a 10% reduction in operational costs and a significant improvement in real-time monitoring and predictive maintenance capabilities. Employee proficiency with new technologies increased, leading to higher overall productivity and efficiency.

Expand into New Markets

The implementation team utilized the Market Entry Strategy and Resource-Based View (RBV) frameworks to expand into new geographical markets. Market Entry Strategy provided a systematic approach to evaluating and selecting new markets, determining the best mode of entry, and developing a tailored marketing and operational plan. The RBV framework emphasized leveraging the organization's unique resources and capabilities to gain a competitive edge in new markets. The team followed this process:

  • Conducted a thorough market analysis to identify potential new markets with high demand for precision-engineered components.
  • Evaluated various market entry modes, such as joint ventures, partnerships, and direct investment, to determine the most suitable approach for each target market.
  • Developed a detailed market entry plan, including marketing strategies, regulatory compliance, and operational setup.
  • Leveraged the organization's existing resources and capabilities, such as specialized engineering expertise and strong client relationships, to establish a competitive position in new markets.
  • Formed local partnerships and alliances to facilitate market entry and build a strong local presence.
  • Implemented a phased approach to market entry, starting with pilot projects to test and refine the market entry strategy before scaling up.
  • Monitored market entry performance and made adjustments to the strategy as needed to ensure success.
  • Continued to invest in market research and local partnerships to stay abreast of market trends and opportunities.

The implementation of the Market Entry Strategy and RBV frameworks resulted in successful entry into 3 new geographical markets, leading to a 20% increase in revenue. The organization's unique resources and capabilities were effectively leveraged to establish a strong market presence and gain a competitive edge in new markets.

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Key Findings and Results

Here is a summary of the key results of this case study:

  • Increased overall equipment effectiveness by 15% through the implementation of Total Productive Maintenance (TPM).
  • Reduced operational costs by 10% via the adoption of Industry 4.0 technologies, including IoT and AI for predictive maintenance.
  • Successfully entered 3 new geographical markets, resulting in a 20% increase in revenue.
  • Improved employee engagement and ownership in maintenance processes, fostering a culture of continuous improvement.
  • Enhanced real-time monitoring and predictive maintenance capabilities, leading to significant operational efficiencies.
  • Achieved a high technician training completion rate, addressing the skills gap and improving maintenance practices.

The overall results of the initiative indicate a successful implementation of the strategic objectives, particularly in enhancing operational efficiency and expanding market reach. The 15% increase in overall equipment effectiveness and the 10% reduction in operational costs demonstrate significant improvements in productivity and cost management. The entry into three new markets and the resultant 20% revenue growth highlight the effectiveness of the market expansion strategy. However, some areas did not meet expectations, such as the initial resistance to adopting new technologies and the slower-than-anticipated upskilling of technicians. These challenges underscore the importance of robust change management and continuous training programs. Alternative strategies, such as phased technology rollouts and more intensive training sessions, could have mitigated these issues and potentially accelerated the achievement of desired outcomes.

To build on the successes and address the shortcomings, the next steps should include further investment in advanced training programs to ensure all technicians are proficient with new technologies. Additionally, a phased approach to technology adoption should be considered to manage resistance and ensure smoother transitions. Continuous monitoring and feedback loops should be established to sustain improvements in operational efficiency. Expanding the market entry strategy to additional regions, supported by ongoing market research and local partnerships, will help maintain revenue growth. Finally, fostering a culture of innovation and continuous improvement will be crucial for sustaining long-term competitiveness.

Source: Operational Efficiency Boost for Engineering Firm via Total Productive Maintenance, Flevy Management Insights, 2024

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