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Market Entry Assessment Guide   39-slide PPT PowerPoint presentation (PPTX)
$29.00

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Market Entry Assessment Guide (PowerPoint PPTX)

File Type: 39-slide PPT PowerPoint presentation (PPTX)

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BENEFITS OF DOCUMENT

  1. Provides an approach to performing a market entry assessment in a structured manner

DESCRIPTION

This product (Market Entry Assessment Guide) is a 39-slide PPT PowerPoint presentation (PPTX), which you can download immediately upon purchase.

"The life of a typical entrant is nasty, brutish, and short." – Paul Geroski, London Business School.

Companies can boost their odds of success by tackling cognitive biases head-on. Market entry strategy is a useful tool for getting clarity on what you aim to achieve and how you are going to achieve it while entering a new market. Creating an effective strategy before entering the new market is one of the main questions that arise in the mind of an investor. In order to enter the market as comfortably as possible, simple, and with minimal risks, it is necessary to examine the target niche.

At the start of the options assessment process, a long list of options exists. This guide provides a process that involves narrowing down the list of options through a filtering process and provides a structured approach to performing the assessment of market entry selection. A phased approach is recommended to assess and narrow down options:

Stage 1: Strategic Assessment
Stage 2: Screening
Stage 3: Validation
Stage 4: Ranking and potential scenarios
Stage 5: Preferred scenarios for detailed qualification

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Source: Best Practices in Market Entry, Cognitive Bias, Emerging Market Entry PowerPoint Slides: Market Entry Assessment Guide PowerPoint (PPTX) Presentation, Corporate Finance 101


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File Type: PowerPoint pptx (PPTX)
File Size: 2.7 MB
Number of Slides: 39 (includes cover and all slides)


ABOUT THE AUTHOR

Author: Corporate Finance 101
Additional documents from author: 37

Corporate Finance 101 consists of ex EY and Grant Thornton consultants who have experience helping professionals across disciplines, with a focus on strategy consulting and transaction advisory.

These documents are prepared to help you increase the impact of your business communication and save you valuable time.

The documents are based upon techniques learned while working at multinational consultancy firms. [read more]

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