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Establishing methodologies that introduce flexibility and agility to a team or business is an absolute necessity for companies to survive in today’s business environment.
Agile methodology assists the businesses in introducing products and services to market promptly and adjusting adroitly to Innovations in the technology backdrop as well as customer and market fluctuations.
Currently, Agile methods, which originated in the United States (U.S.), are being used in businesses worldwide.
Since the methodology was developed in the United States, it brings with it cultural norms of the U.S. and this creates a problem when Agile is adopted in cultures dissimilar to the U.S.
An example would be the culture of openly expressing thoughts and opinions to authority figures, in U.S. society. Such a culture is not the norm in many societies across the world.
Cultures tend to have distinct words to express certain behaviors in their populace; that trend has been termed as the “Cultural Script.”
The important question in the Agile vs. Culture debate is: How do the Cultural Scripts customary in a particular country work alongside—or in contradiction of—the principles of Agile methods?
To answer this question, employees of 8 software companies in 3 countries (China, South Korea, and India, that had adopted Agile methodology) were interviewed.
Cultural problems that the participants of study confronted in Agile projects and the uncharacteristic manner of interaction of Agile practices with Cultural Scripts can be narrowed down into the following 3 challenge areas:
Maintain Flexibility & Speed.
Build an Agile Team.
Create Communication Channels.
Let us delve a little deeper into the 3 key challenges.
Maintain Flexibility & Speed
Agile stresses preserving flexibility and speed; while adapting such scripts to Agile methodology, problem arises when they start overreaching. This may create embarrassing or detrimental situations for the involved stakeholders.
Some Cultural Scripts align with this practice but may overdo it if not given a proper framework to operate within.
Research has uncovered following 2 tactics for circumventing out of hand state of affairs in teams whose members may adopt Cultural Scripts:
Streamline Problem Solving.
Leverage a Hybrid Model.
Build an Agile Team
Agile practices are geared around people, and Agile teams are supposed to organize themselves with members from various functions.
Cultural Scripts may also accentuate communication patterns that could hamper the uninhibited movement of information between team members.
Empirical research recommends following 2 tactics for getting around communication movement issues:
Add Pragmatic Structure.
Balance Skills and Group Camaraderie.
Create Communication Channels
Free-flowing and continuous communication is key and critical to Agile practices. Communication is profoundly influenced by Cultural Scripts.
When Agile methodology is adopted on projects involving people from outside U.S., interpersonal communication gaps may occur due to different cultural contexts.
Research has come up with following 2 tactics that enable open communication without Cultural Scripts discouraging the discourse.
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