Based on the success in the rapidly developing economies (RDEs), Low Cost Strategy players are now increasingly becoming a norm in the developed world. Large organizations are initiating new cost strategies and applications in the developed world with a "low cost" value proposition designed for RDEs.
This deck expounds on how innovative low cost players are spending in innovation targeted at the large, low income segments of the population.
A Low Cost Strategy is based on an integrated model with availability of 6 elements across the areas of Operating Model and Value Proposition:
OPERATING MODEL
1. Target Segments
2. Product of Service Offering
3. Revenue Model
VALUE PROPOSITION
4. Value Chain
5. Cost Model
6. Organization
Other topics covered in the deck include Common Traits among Low Cost Strategies, Low Cost Strategy Myths, Low Strategies in Emerging vs. Established Markets, the Denial Trap, the Innovation Trap, range simplification, general perceptions about the LBMs, and success stories from the RDEs and developed economies.
This deck also includes slide templates for you to use in your own business presentations.
This presentation delves into the historical evolution of Low Cost Strategies, showcasing how pivotal innovations like the printing press and assembly line have revolutionized cost structures. It highlights the strategic shifts multinational corporations are making to compete with low-cost disruptors by adopting new price points and streamlined offerings. The PPT also explores the common misconceptions surrounding Low Cost Strategies, emphasizing that they can indeed coexist with high margins and quality.
The framework provides actionable insights into how companies can avoid the Denial and Innovation Traps when competing against low-cost players. It includes case studies of successful low-cost innovations through both organic development and acquisitions, offering a balanced perspective on strategic growth. This deck is an invaluable resource for executives looking to refine their cost strategies and drive sustainable growth in both emerging and established markets.
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Source: Best Practices in Strategy Development, Value Proposition, Operating Model, Low Cost Strategy PowerPoint Slides: Low Cost Strategy PowerPoint (PPT) Presentation Slide Deck, LearnPPT Consulting
This PPT slide presents a structured overview of low-cost strategies, detailing common traits and examples that organizations can leverage. It is divided into several key components: target segments, value proposition, product or service offering, revenue model, value chain, cost model, and organization.
Target segments emphasize the importance of focusing on a specific group of price-sensitive customers. It suggests defining segment borders clearly and understanding their priorities and business economics. This targeted approach is crucial for tailoring offerings that resonate with these customers.
The value proposition section outlines the need for a compelling product or service offering. It recommends designing an appealing new offer that is simple and uniform, eliminating unnecessary features while maintaining high service standards. Establishing a strong brand presence is also highlighted to build trust.
In terms of revenue model, the slide indicates a pricing strategy centered on basic core value, with options for additional charges. This approach allows for flexibility while keeping the primary offering attractive to cost-conscious consumers.
The value chain segment stresses the alignment and optimization of assets, differentiating between core and non-core activities. It encourages companies to assess what should be kept in-house versus outsourced, relying on standardized assets to maintain efficiency.
The cost model focuses on achieving low costs across the entire value chain, suggesting that sourcing and distribution strategies should align with cost targets.
Finally, the organization component emphasizes designing for operational efficiency, limiting overhead, and fostering a culture that supports entrepreneurial thinking. This holistic view of low-cost strategies provides actionable insights for executives aiming to enhance their organization's efficiency and market positioning.
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