Pay-Per-Click (PPC) advertising is one of the most common digital advertising practices used today, yet many businesses are skeptical of its effectiveness. A click, after all, isn’t the same as a sale and when such campaigns aren’t designed well, they can turn into a waste of time and money. Still, the approach wouldn’t still be […]
About Shane Avron
Shane Avron is a freelance writer, specializing in business, general management, enterprise software, and digital technologies. In addition to Flevy, Shane's articles have appeared in Huffington Post, Forbes Magazine, among other business journals.Author Archive | Shane Avron
3 Common Chargeback Types
Chargebacks are one of the most common reasons for revenue loss related to fraud. The online business suffers from the increased number of frauds during the lockdown period. To understand the reasons for chargebacks or be able to use the VMPI system in advance, you have to find out the roots of the problem. Understanding […]
An End-of-the-Year Cleaning Checklist: Why Every Warehouse Needs One
A new year brings a new list of operational priorities. As we close out 2020, it’s time to get your warehouse in shape for a new set of challenges. Experts recommend doing a deep clean every month or every few months, whichever is best for your warehouse. Dirt can collect more easily in hard-to-reach places, […]
Motivating Employees to Maintain Productivity while Working Remotely
As a business owner, you need to do everything you can to ensure that your team operates as efficiently and productively as possible. With your team working seamlessly together towards the same goal, you will be able to generate more revenue to reinvest in your company and grow your business. Finding ways to motivate your […]
Human Resource KPIs: 5 KPIs You Should Consider
Bill Gates said, “In business, the idea of measuring what you are doing, picking the measurements that count like customer satisfaction and performance… you thrive on that.” This shows the importance of measuring performance. Human resources tasks are critical to organizational development, reinforcement, and cultural change. Human Resources key performance indicators (HR KPI) are strategic […]
How to Launch a Successful Hair Transplant Clinic
If you are planning to set up a hair transplant clinic, you must be aware of how the demand for the industry has surged in recent times. With only two transplantation methods available, you won’t need to invest a fortune to initiate the business as limited equipment and a handful of staff members are enough […]
Common Legal Battles Marketing Agencies Go Through
Marketing agencies can run into their fair share of legal battles – if they aren’t careful. Many entrepreneurs are so excited about the possibility of opening that they forget about the legal missteps that can occur. However, you can protect yourself from risks with the right steps. Here are some tips for minimizing legal risks […]
Tips for Improving Your Media Relations Skills
Whether your job title actually includes the words or not, you are in media relations if your responsibilities include communicating with the media on behalf of a company. An effective media relations specialist is skilled at increasing awareness of and trust in a brand, leading to better sales and a healthier bottom line. If you […]
How Are Australian Businesses Expected to Perform in 2021?
After a tumultuous 2020 for global economies, hopes are high that 2021 will be a better time for all. One country’s economy that is expected to recover well is Australia. The country has fared well during the pandemic, containing the infection well enough for life to return to some semblance of normal in large parts of the country. With […]
Four Ways to Ensure Secure Data Sharing
While the internet has made data sharing quicker and easier than ever before, there are risks involved with online file sharing. Sensitive information could be exposed accidentally or your data could be accessed by hackers. If your file-sharing software requires you to bypass firewalls or download files, you could be opening yourself up to cyberattacks. […]
Why Use Cloud Document Management in Your Law Firm
Organizations benefit from using cloud-based document management, but some law firms are old-fashioned and may not consider this option. But they should! Below are some significant reasons you might not have considered how cloud document management could help your law firm. Case Centric Document Management Document management isn’t just about storage. Law firms use document management […]
How You Can Reduce the Threat of Injury to Your Employees
In the year 2019/2020, there were over 600,000 non-fatal workplace injuries recorded in the UK. As a matter of law, employers have a duty of care to keep their employees safe at work and prevent serious injury. From health and safety training to recording accidents, here’s how you can reduce the risk of injury at you […]
