Flevy Management Insights Case Study

Equity Enhancement in Maritime Freight Operations

     Joseph Robinson    |    Fairness


Fortune 500 companies typically bring on global consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture, or boutique consulting firms specializing in Fairness to thoroughly analyze their unique business challenges and competitive situations. These firms provide strategic recommendations based on consulting frameworks, subject matter expertise, benchmark data, KPIs, best practices, and other tools developed from past client work. We followed this management consulting approach for this case study.

TLDR The global maritime freight company faced challenges related to fairness in employee promotions and remuneration, leading to internal discontent and high turnover rates. By implementing a comprehensive Equity Management approach and a Fairness Framework, the company achieved a 15% reduction in turnover and improved pay equity, highlighting the importance of structured initiatives in creating a fair work environment.

Reading time: 8 minutes

Consider this scenario: The organization is a global maritime freight company grappling with fairness issues in employee promotions and remuneration.

Despite having a diverse workforce, reports indicate a disparity in the career advancement opportunities and pay scales among employees, which has led to internal discontent and higher staff turnover. The company is committed to fostering a fair and equitable work environment but lacks a structured approach to address these challenges.



In observing the organization's commitment to promoting Fairness across its operations, our initial hypotheses suggest that the root causes of the challenges may include unconscious bias in managerial decisions, a lack of transparent criteria for promotions, and potential gaps in understanding the market standards for remuneration across different regions and roles.

Strategic Analysis and Execution Methodology

The organization's issues with Fairness can be systematically addressed by adopting a comprehensive 5-phase approach to Equity Management. This methodology, which is often leveraged by top consulting firms, enables organizations to assess, redesign, and implement fair practices throughout their operations, ultimately leading to a more inclusive and equitable workplace.

  1. Diagnostic Analysis: Begin by conducting a thorough analysis of current promotion and pay practices, including a review of HR policies, compensation data, and promotion history. Key questions include: What patterns emerge from the data? How do these practices compare to industry benchmarks?
  2. Stakeholder Engagement: Engage with employees at all levels to understand perceptions of fairness and identify areas of concern. This phase involves surveys, interviews, and focus groups to gather qualitative insights.
  3. Framework Development: Develop a Fairness Framework that outlines transparent criteria for promotions and a standardized pay scale. This framework should be informed by best practices and tailored to the organization's specific context.
  4. Implementation Planning: Create a detailed implementation plan, including change management strategies to ensure buy-in from key stakeholders and a communication plan to share the new practices with the organization.
  5. Monitoring & Continuous Improvement: Establish metrics and KPIs to monitor the effectiveness of the new policies and practices. This phase also involves setting up feedback loops for continuous improvement.

For effective implementation, take a look at these Fairness best practices:

Dealing with Unfair Behaviours (20-slide PowerPoint deck)
Performance Management - Fairness Factors (22-slide PowerPoint deck)
View additional Fairness best practices

Are you familiar with Flevy? We are you shortcut to immediate value.
Flevy provides business best practices—the same as those produced by top-tier consulting firms and used by Fortune 100 companies. Our best practice business frameworks, financial models, and templates are of the same caliber as those produced by top-tier management consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture. Most were developed by seasoned executives and consultants with 20+ years of experience.

Trusted by over 10,000+ Client Organizations
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
AT&T GE Cisco Intel IBM Coke Dell Toyota HP Nike Samsung Microsoft Astrazeneca JP Morgan KPMG Walgreens Walmart 3M Kaiser Oracle SAP Google E&Y Volvo Bosch Merck Fedex Shell Amgen Eli Lilly Roche AIG Abbott Amazon PwC T-Mobile Broadcom Bayer Pearson Titleist ConEd Pfizer NTT Data Schwab

Fairness Implementation Challenges & Considerations

Adopting a new Fairness Framework requires careful consideration of existing cultural norms and resistance to change. A CEO might wonder how to ensure the new policies are embraced by management and staff alike. It is essential to involve a cross-section of the organization in the development and implementation phases to create a sense of ownership and commitment to the new practices.

After fully implementing the methodology, the organization can expect to see a more engaged workforce, reduced staff turnover, and an enhanced reputation as an equitable employer. These outcomes not only contribute to a healthier organizational culture but also to better financial performance, as numerous studies have shown a positive correlation between workplace fairness and profitability.

Potential implementation challenges include aligning the new Fairness Framework with existing organizational structures and processes, as well as ensuring consistency in its application across different departments and regions.

Fairness KPIs

KPIS are crucial throughout the implementation process. They provide quantifiable checkpoints to validate the alignment of operational activities with our strategic goals, ensuring that execution is not just activity-driven, but results-oriented. Further, these KPIs act as early indicators of progress or deviation, enabling agile decision-making and course correction if needed.


In God we trust. All others must bring data.
     – W. Edwards Deming

  • Employee Turnover Rate: Measures the impact of fairness initiatives on staff retention.
  • Pay Equity Ratio: Assesses the fairness of compensation across different employee demographics.
  • Promotion Rate Disparity: Tracks the distribution of promotions to identify any biases or inconsistencies.

For more KPIs, take a look at the Flevy KPI Library, one of the most comprehensive databases of KPIs available. Having a centralized library of KPIs saves you significant time and effort in researching and developing metrics, allowing you to focus more on analysis, implementation of strategies, and other more value-added activities.

Learn more about Flevy KPI Library KPI Management Performance Management Balanced Scorecard

Implementation Insights

During the implementation of the Fairness Framework, it is crucial to maintain clear and open communication with all employees. Insights from McKinsey suggest that transparency in decision-making processes can significantly increase employee trust and commitment. Furthermore, regularly reviewing the impact of new policies through employee feedback and KPIs ensures that the organization remains responsive to the needs of its workforce and aligned with best practices for equity in the workplace.

Fairness Deliverables

  • Equity Assessment Report (PDF)
  • Fairness Framework Document (PDF)
  • Implementation Roadmap (PowerPoint)
  • Change Management Plan (MS Word)
  • Compensation Analysis Model (Excel)

Explore more Fairness deliverables

Fairness Best Practices

To improve the effectiveness of implementation, we can leverage best practice documents in Fairness. These resources below were developed by management consulting firms and Fairness subject matter experts.

Ensuring Alignment with Global Diversity and Inclusion Standards

As organizations strive to enhance Fairness in their operations, it is imperative to align with global Diversity and Inclusion (D&I) standards. This not only ensures internal equity but also positions the company favorably in the global market. According to a study by McKinsey, companies in the top quartile for gender diversity on executive teams were 25% more likely to have above-average profitability than companies in the fourth quartile. To achieve this, the organization must benchmark against international D&I frameworks, engage with external D&I experts, and ensure that its Fairness Framework is adaptable to different cultural contexts. The organization should also consider participating in international D&I indices, which can serve as both a benchmark and a driver for continuous improvement. Regularly publishing progress reports on D&I initiatives can further enhance transparency and stakeholder trust.

Integrating Fairness with Business Strategy

Integrating Fairness into the broader business strategy is essential for creating a sustainable competitive advantage. A study by Deloitte found that organizations with inclusive cultures are 6 times more likely to be innovative and agile, and 8 times more likely to achieve better business outcomes. To ensure that Fairness initiatives are not siloed, the organization must embed equity principles into strategic planning, performance management, and operational excellence initiatives. This involves setting clear D&I objectives within the strategic plan, linking executive remuneration to D&I outcomes, and incorporating Fairness KPIs into business scorecards. By doing so, the organization can ensure that its commitment to Fairness is reflected in its products, services, and customer engagement strategies, ultimately driving long-term value creation.

Measuring the ROI of Fairness Initiatives

Measuring the Return on Investment (ROI) for Fairness initiatives is critical for justifying the allocation of resources and for continuous improvement. While it is challenging to quantify the cultural and social impact of these initiatives, there are financial and performance metrics that can be indicative of their success. For instance, the Boston Consulting Group (BCG) has reported that companies with diverse management teams have 19% higher revenues due to innovation. The organization should therefore track metrics such as innovation revenue, market share growth, and employee productivity to assess the financial impact of Fairness initiatives. Additionally, measuring employee engagement and customer satisfaction can provide insights into the social return of these initiatives. By correlating these metrics with the implementation of Fairness policies, the organization can build a compelling business case for ongoing investment in D&I efforts.

Adapting Fairness Initiatives in a Rapidly Changing Work Environment

The global work environment is rapidly changing, with trends such as remote work and digital transformation reshaping the workplace. As such, Fairness initiatives must be adaptable to these changes to remain effective. PwC's 23rd Annual Global CEO Survey highlighted that 78% of CEOs agree that remote collaboration is here to stay for the long-term. In response, the organization must ensure that its Fairness Framework is equipped to handle the nuances of a distributed workforce, such as ensuring equitable access to technology, remote work opportunities, and virtual career development programs. The organization should also leverage digital tools to monitor and promote Fairness, such as using data analytics to identify and address potential biases in remote work assignments and promotions. By staying attuned to these changes, the organization can ensure that its Fairness initiatives are robust, relevant, and effective in fostering an inclusive workplace, regardless of where employees are located.

Fairness Case Studies

Here are additional case studies related to Fairness.

Diversity Equity and Inclusion Enhancement in Retail

Scenario: The organization is a multinational retailer facing challenges in embedding Diversity, Equity, and Inclusion (DEI) principles into its global operations.

Read Full Case Study

Fairness Alignment Initiative for Retail Chain in Health & Wellness

Scenario: A leading retail firm in the health and wellness sector is grappling with internal Fairness challenges, as rapid expansion has led to disparate treatment of employees and inconsistencies in customer service experiences.

Read Full Case Study

Luxury Brand Equity Enhancement Initiative

Scenario: The organization in question operates within the luxury fashion sector and has recently identified inconsistencies in the fairness of their brand representation across various international markets.

Read Full Case Study

Equitable Resource Distribution Framework for Construction Sector SMEs

Scenario: The organization, a small to medium-sized enterprise in the construction sector, is grappling with internal challenges related to Fairness in resource allocation and opportunity distribution among its workforce.

Read Full Case Study

Fairness Enhancement Initiative in Cosmetic Industry

Scenario: The company, a leading cosmetics manufacturer, is grappling with fairness in product representation and marketing strategies.

Read Full Case Study

Fairness Framework Enhancement for Cosmetics Brand in Competitive Market

Scenario: The organization in question is a mid-sized cosmetics brand that has been facing challenges in ensuring fairness within its internal promotion and compensation practices.

Read Full Case Study


Explore additional related case studies

Additional Resources Relevant to Fairness

Here are additional best practices relevant to Fairness from the Flevy Marketplace.

Did you know?
The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.

Key Findings and Results

Here is a summary of the key results of this case study:

  • Implemented a comprehensive 5-phase Equity Management approach, significantly enhancing transparency in promotion and pay practices.
  • Developed and deployed a Fairness Framework, resulting in a standardized pay scale and clear criteria for promotions.
  • Employee turnover rate decreased by 15% within a year following the implementation of fairness initiatives.
  • Pay Equity Ratio improved, achieving a more equitable compensation structure across different demographics.
  • Promotion Rate Disparity decreased, indicating a more balanced distribution of career advancement opportunities.
  • Engagement with global Diversity & Inclusion standards led to a 25% increase in alignment with international benchmarks.

The initiative to implement a Fairness Framework within the organization has been markedly successful. The decrease in employee turnover by 15% and the improvement in the Pay Equity Ratio are clear indicators of the positive impact of the initiative on fostering a fair and equitable work environment. The reduction in Promotion Rate Disparity demonstrates the effectiveness of the new transparent criteria for promotions in mitigating biases. The engagement with global Diversity & Inclusion standards and the resultant 25% increase in alignment with international benchmarks further underscore the organization's commitment to fairness and equity. However, the success could have been further enhanced by more aggressively addressing potential resistance to change within the organization and by integrating fairness initiatives more deeply into the business strategy from the outset.

For the next steps, it is recommended that the organization continues to refine and adapt its Fairness Framework in response to ongoing feedback and changing global work environment trends. Specifically, focusing on leveraging digital tools to monitor and promote fairness in a distributed workforce will be crucial. Additionally, further embedding fairness principles into strategic planning and linking executive remuneration to Diversity & Inclusion outcomes could amplify the initiative's impact. Continuous investment in training and development programs to address unconscious bias and promote inclusive leadership across all levels of the organization will also be key to sustaining progress.


 
Joseph Robinson, New York

Operational Excellence, Management Consulting

The development of this case study was overseen by Joseph Robinson. Joseph is the VP of Strategy at Flevy with expertise in Corporate Strategy and Operational Excellence. Prior to Flevy, Joseph worked at the Boston Consulting Group. He also has an MBA from MIT Sloan.

To cite this article, please use:

Source: Diversity Equity & Inclusion Strategy for Defense Contractor in High-Tech Sector, Flevy Management Insights, Joseph Robinson, 2025


Flevy is the world's largest knowledge base of best practices.


Leverage the Experience of Experts.

Find documents of the same caliber as those used by top-tier consulting firms, like McKinsey, BCG, Bain, Deloitte, Accenture.

Download Immediately and Use.

Our PowerPoint presentations, Excel workbooks, and Word documents are completely customizable, including rebrandable.

Save Time, Effort, and Money.

Save yourself and your employees countless hours. Use that time to work on more value-added and fulfilling activities.




Read Customer Testimonials

 
"FlevyPro provides business frameworks from many of the global giants in management consulting that allow you to provide best in class solutions for your clients."

– David Harris, Managing Director at Futures Strategy
 
"I have used FlevyPro for several business applications. It is a great complement to working with expensive consultants. The quality and effectiveness of the tools are of the highest standards."

– Moritz Bernhoerster, Global Sourcing Director at Fortune 500
 
"As a young consulting firm, requests for input from clients vary and it's sometimes impossible to provide expert solutions across a broad spectrum of requirements. That was before I discovered Flevy.com.

Through subscription to this invaluable site of a plethora of topics that are key and crucial to consulting, I "

– Nishi Singh, Strategist and MD at NSP Consultants
 
"Flevy is our 'go to' resource for management material, at an affordable cost. The Flevy library is comprehensive and the content deep, and typically provides a great foundation for us to further develop and tailor our own service offer."

– Chris McCann, Founder at Resilient.World
 
"I am extremely grateful for the proactiveness and eagerness to help and I would gladly recommend the Flevy team if you are looking for data and toolkits to help you work through business solutions."

– Trevor Booth, Partner, Fast Forward Consulting
 
"As a consulting firm, we had been creating subject matter training materials for our people and found the excellent materials on Flevy, which saved us 100's of hours of re-creating what already exists on the Flevy materials we purchased."

– Michael Evans, Managing Director at Newport LLC
 
"If you are looking for great resources to save time with your business presentations, Flevy is truly a value-added resource. Flevy has done all the work for you and we will continue to utilize Flevy as a source to extract up-to-date information and data for our virtual and onsite presentations!"

– Debbi Saffo, President at The NiKhar Group
 
"I like your product. I'm frequently designing PowerPoint presentations for my company and your product has given me so many great ideas on the use of charts, layouts, tools, and frameworks. I really think the templates are a valuable asset to the job."

– Roberto Fuentes Martinez, Senior Executive Director at Technology Transformation Advisory




Additional Flevy Management Insights

Operational Resilience Enhancement for Defense Contractor in Competitive Landscape

Scenario: A defense contractor specializing in aerospace technologies is facing significant challenges in adapting to rapid market changes and technological advancements.

Read Full Case Study

Change Management Initiative for a Semiconductor Manufacturer in High-Tech Industry

Scenario: A semiconductor manufacturer in the high-tech industry is grappling with organizational resistance to new processes and technologies.

Read Full Case Study

Organizational Alignment Improvement for a Global Tech Firm

Scenario: A multinational technology firm with a recently expanded workforce from key acquisitions is struggling to maintain its operational efficiency.

Read Full Case Study

Operational Excellence Strategy for Boutique Hotels in Leisure and Hospitality

Scenario: A boutique hotel chain operating in the competitive leisure and hospitality sector is facing challenges in achieving Operational Excellence, hindered by a 20% increase in operational costs and a 15% decrease in guest satisfaction scores.

Read Full Case Study

Balanced Scorecard Implementation for Professional Services Firm

Scenario: A professional services firm specializing in financial advisory has noted misalignment between its strategic objectives and performance management systems.

Read Full Case Study

Strategic Implementation of Balanced Scorecard for a Global Pharmaceutical Company

Scenario: A multinational pharmaceutical firm is grappling with aligning its various operational and strategic initiatives from diverse internal units and geographical locations.

Read Full Case Study

Telecom Digital Transformation for Competitive Edge in D2C Market

Scenario: The organization, a mid-sized telecom player specializing in direct-to-consumer (D2C) services, is grappling with legacy systems and siloed departments that hinder its responsiveness and agility in the rapidly evolving telecommunications market.

Read Full Case Study

Sustainable Growth Strategy for Cosmetics Manufacturer in Eco-Friendly Niche

Scenario: A medium-sized cosmetics manufacturing company, specializing in eco-friendly products, is at a critical juncture requiring organizational change.

Read Full Case Study

Operational Efficiency Enhancement in Aerospace

Scenario: The organization is a mid-sized aerospace components supplier grappling with escalating production costs amidst a competitive market.

Read Full Case Study

Pharma M&A Synergy Capture: Unleashing Operational and Strategic Potential

Scenario: A global pharmaceutical company seeks to refine its strategy for pharma M&A synergy capture amid 20% operational inefficiencies post-merger.

Read Full Case Study

Global Competitive Strategy for Specialty Trade Contractors

Scenario: A leading specialty trade contractor firm is navigating through significant organizational change as it faces a 20% decline in profit margins due to increased competition and labor costs.

Read Full Case Study

RACI Matrix Refinement for Ecommerce Retailer in Competitive Landscape

Scenario: A mid-sized ecommerce retailer has been grappling with accountability issues and inefficiencies in cross-departmental collaboration.

Read Full Case Study

Download our FREE Strategy & Transformation Framework Templates

Download our free compilation of 50+ Strategy & Transformation slides and templates. Frameworks include McKinsey 7-S, Balanced Scorecard, Disruptive Innovation, BCG Curve, and many more.