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Why Website Security Matters to Your Business

Editor's Note: Take a look at our featured best practice, Digital Transformation Strategy (145-slide PowerPoint presentation). Digital Transformation is being embraced by organizations across most industries, as the role of technology shifts from being a business enabler to a business driver. This has only been accelerated by the COVID-19 global pandemic. Thus, to remain competitive and outcompete in today's fast paced, [read more]

Also, if you are interested in becoming an expert on Digital Transformation, take a look at Flevy's Digital Transformation Frameworks offering here. This is a curated collection of best practice frameworks based on the thought leadership of leading consulting firms, academics, and recognized subject matter experts. By learning and applying these concepts, you can you stay ahead of the curve. Full details here.

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One critical component that business owners often neglect is website security. Cyberattacks are more common than you think, and they are costly to clean up. In addition, they damage a brand’s reputation and make visitors think twice before coming back.

Reasons to Secure Your Site

Website security implies actions you can take to ensure that your data isn’t up for grabs by cybercriminals. It also prevents any exploitation of your site by the following means:

  • DDoS Attacks
  • Malware
  • Blacklisting
  • Exploitation of Weak Points
  • Defacement
  • Data Theft
  • Phishing
  • Hijacks
  • Malicious Redirects
  • SEO Spam

How to Secure Your Website

Protecting yourself as well as your visitors is vital. Thankfully, there are steps you can take to secure your website. What are the basic principles? Read on to learn more.

SSL Certification

By obtaining and installing an SSL certificate on your site, you’re ensuring that sensitive information such as email addresses and credit card numbers are kept private. An insecure site is suspicious to visitors and will deter them from venturing in.  Adding a DigiCert SSL makes the site secure and legitimate upon which visitors can put complete trust.

Web Application Firewall (WAF)

It’s very common for smaller websites to be targets of malicious bots. These automated attacks look for vulnerabilities to exploit. They also drive DDoS attacks to slow or crash sites. Therefore, it’s vital to install a WAF to prevent these problems from occurring.

Website Security Scanner

To maintain site health, perform regular scans to search for malware, vulnerabilities, and other security holes. It’s crucial to mitigate any risks before they cause severe problems. These scan utilities will report any threats for you to act on right away.

Software Updates and Security Patches

If you run your site on a CMS like WordPress or Joomla, you’re at a higher risk of compromise. That’s why it’s extremely important to install updates and security patches when they are available. To reduce your workload and save time, opt for automatic installations.

Don’t Let Your Site Fall Into the Wrong Hands

By taking the steps outlined above, malicious hackers will steer clear from your website. Maintaining site health and security isn’t brain surgery, but it does require constant effort on your end.

87-slide PowerPoint presentation
Securing the Path to Digital Transformation In today's hyperconnected landscape, digital transformation stands as the linchpin of strategic success for organizations striving to maintain competitiveness and operational excellence. The advent of cutting-edge technologies like cloud computing, [read more]

Want to Achieve Excellence in Digital Transformation?

Gain the knowledge and develop the expertise to become an expert in Digital Transformation. Our frameworks are based on the thought leadership of leading consulting firms, academics, and recognized subject matter experts. Click here for full details.

Digital Transformation is being embraced by organizations of all sizes across most industries. In the Digital Age today, technology creates new opportunities and fundamentally transforms businesses in all aspects—operations, business models, strategies. It not only enables the business, but also drives its growth and can be a source of Competitive Advantage.

For many industries, COVID-19 has accelerated the timeline for Digital Transformation Programs by multiple years. Digital Transformation has become a necessity. Now, to survive in the Low Touch Economy—characterized by social distancing and a minimization of in-person activities—organizations must go digital. This includes offering digital solutions for both employees (e.g. Remote Work, Virtual Teams, Enterprise Cloud, etc.) and customers (e.g. E-commerce, Social Media, Mobile Apps, etc.).

Learn about our Digital Transformation Best Practice Frameworks here.

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About Shane Avron

Shane Avron is a freelance writer, specializing in business, general management, enterprise software, and digital technologies. In addition to Flevy, Shane's articles have appeared in Huffington Post, Forbes Magazine, among other business journals.


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