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Flevy Management Insights Q&A
How is the shift towards a gig economy affecting Business Continuity Management strategies?


This article provides a detailed response to: How is the shift towards a gig economy affecting Business Continuity Management strategies? For a comprehensive understanding of Business Continuity Management, we also include relevant case studies for further reading and links to Business Continuity Management best practice resources.

TLDR The gig economy is reshaping Business Continuity Management by necessitating dynamic Risk Assessment, adaptable Business Continuity Plans, and compliance agility to address workforce fluidity and regulatory complexities.

Reading time: 4 minutes


The shift towards a gig economy is significantly altering the landscape of Business Continuity Management (BCM) strategies. As organizations increasingly rely on freelance and contract workers, the traditional models of workforce management, risk assessment, and continuity planning are being challenged. This transformation necessitates a reevaluation of existing BCM frameworks to ensure they remain effective in a gig economy context. The following sections delve into specific, detailed, and actionable insights on how this shift affects BCM strategies.

Revising Risk Assessment Models

In the gig economy, the nature of workforce engagement changes, which in turn affects how organizations assess and manage risks. Traditional risk assessment models often assume a stable, in-house workforce, which is not the case in a gig economy. Organizations must now consider the implications of relying on a fluid workforce that may not be as deeply familiar with the organization's processes, culture, or risk management practices. This necessitates a more dynamic approach to risk assessment, one that accounts for the variability in workforce engagement and its impact on operational resilience.

For example, a 2020 report by McKinsey highlighted the increasing reliance on gig workers and the need for organizations to adapt their risk management frameworks accordingly. The report suggested that organizations should develop risk assessment models that are agile enough to account for the fluidity of the gig workforce, including considerations around data security, intellectual property protection, and compliance with labor laws.

Moreover, organizations must also consider the impact of gig workers on their supply chain and operational dependencies. The gig economy can introduce new vulnerabilities, such as reliance on third-party platforms for critical tasks or services. This requires organizations to broaden their risk assessments to include third-party risk management strategies, ensuring that all aspects of the gig economy are adequately covered.

Explore related management topics: Risk Management Supply Chain Agile

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Enhancing Business Continuity Plans

Business Continuity Plans (BCPs) must be adapted to address the unique challenges posed by the gig economy. This includes ensuring that gig workers have the necessary information and resources to continue critical operations during disruptions. Organizations need to implement flexible and scalable communication and technology solutions that enable gig workers to access information and collaborate effectively, regardless of their location.

Accenture's research on the future of work suggests that leveraging technology is key to integrating gig workers into organizational continuity plans. For instance, cloud-based platforms can facilitate remote access to organizational systems and ensure that gig workers can contribute to continuity efforts. Additionally, digital training modules can help quickly onboard gig workers onto specific continuity protocols, ensuring they are prepared to respond to disruptions.

Another aspect to consider is the contractual and legal framework governing the engagement of gig workers. Organizations must ensure that their contracts with gig workers explicitly address expectations and responsibilities related to business continuity. This may include clauses on availability during disruptions, data protection requirements, and confidentiality agreements. By clearly defining these aspects, organizations can mitigate potential risks associated with gig worker engagements.

Explore related management topics: Data Protection

Adapting to Regulatory and Compliance Requirements

The gig economy also introduces new challenges in terms of regulatory compliance and labor laws. Organizations must navigate a complex landscape of regulations that may vary significantly from one jurisdiction to another. This is particularly relevant for multinational organizations that engage gig workers across different regulatory environments. Ensuring compliance requires a thorough understanding of local laws and regulations, as well as the ability to adapt BCM strategies accordingly.

For instance, a study by Deloitte on the gig economy and regulatory challenges emphasizes the importance of compliance agility. Organizations must stay informed about changes in labor laws and regulations that affect gig worker engagements and adjust their BCM strategies to remain compliant. This may involve revising contracts, updating training programs, and implementing new data protection measures to align with regulatory requirements.

In addition, organizations must also consider the implications of gig economy regulations on their insurance and liability coverage. As the legal status of gig workers evolves, organizations may need to update their insurance policies to cover new types of risks associated with gig work. Engaging with insurance providers to understand the nuances of coverage in a gig economy context is crucial for maintaining an effective BCM strategy.

In conclusion, the shift towards a gig economy is reshaping Business Continuity Management strategies. Organizations must adapt their risk assessment models, enhance their Business Continuity Plans, and ensure compliance with regulatory requirements to effectively manage the challenges posed by a gig workforce. By addressing these areas, organizations can maintain operational resilience and agility in the face of disruptions, leveraging the benefits of the gig economy while mitigating its risks.

Explore related management topics: Business Continuity Management

Best Practices in Business Continuity Management

Here are best practices relevant to Business Continuity Management from the Flevy Marketplace. View all our Business Continuity Management materials here.

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Explore all of our best practices in: Business Continuity Management

Business Continuity Management Case Studies

For a practical understanding of Business Continuity Management, take a look at these case studies.

Business Continuity Strategy for Ecommerce in High-Tech Apparel

Scenario: A high-tech apparel ecommerce firm is grappling with the uncertainty of digital retail's volatile environment.

Read Full Case Study

Global Expansion Strategy for Boutique Apparel Brand

Scenario: A boutique apparel brand, recognized for its unique designs and sustainable practices, is encountering obstacles in its path toward business continuity planning.

Read Full Case Study

Global Expansion Strategy for Online Educational Services Platform

Scenario: An online educational services platform faces significant challenges in maintaining its market position and ensuring business continuity management in an increasingly saturated market.

Read Full Case Study

Supply Chain Optimization Strategy for Retail Trade in Health Supplements

Scenario: A prominent retail chain specializing in health supplements is facing significant challenges related to Disaster Recovery and supply chain resilience.

Read Full Case Study

Business Continuity Reinforcement in Chemicals Sector

Scenario: A multinational firm in the chemicals industry is facing significant disruptions due to volatile market conditions, regulatory changes, and heightened environmental risks.

Read Full Case Study

Business Continuity Management Improvement Project for a Financial Institution

Scenario: A leading financial institution, in a developed market, has been grappling with the ramifications of potential unforeseen situations that might disrupt their operations.

Read Full Case Study


Explore all Flevy Management Case Studies

Related Questions

Here are our additional questions you may be interested in.

How does the evolution of 5G technology impact Business Continuity Planning and disaster recovery capabilities?
The evolution of 5G technology significantly transforms Business Continuity Planning and disaster recovery by enabling faster data management, facilitating remote work, and improving infrastructure resilience. [Read full explanation]
How should companies measure and evaluate the effectiveness of their Business Continuity Management plans?
Evaluating Business Continuity Management effectiveness involves establishing KPIs aligned with strategic objectives, conducting regular testing and drills, and leveraging feedback for Continuous Improvement to enhance resilience and sustainability. [Read full explanation]
What role does edge computing play in enhancing disaster recovery strategies for businesses?
Edge computing enhances Disaster Recovery by decentralizing data processing and storage, improving resilience, enabling faster recovery times, and supporting real-time operational continuity across various industries. [Read full explanation]
What role does Kanban play in streamlining disaster recovery processes for faster business recovery?
Kanban streamlines disaster recovery by improving Visibility, Coordination, and Continuous Improvement, leading to faster recovery times and enhanced operational resilience. [Read full explanation]
In what ways can disaster recovery planning help organizations mitigate the impact of supply chain disruptions?
Disaster Recovery Planning enhances Supply Chain Resilience, minimizes financial impacts, and improves customer confidence by ensuring operational continuity, reducing disruption impacts by up to 40%, and maintaining trust during crises. [Read full explanation]
How can CEOs leverage Business Continuity Planning to navigate through global economic uncertainties?
CEOs can use Business Continuity Planning to navigate global economic uncertainties by ensuring operational resilience, mitigating risks, and seizing opportunities for long-term success. [Read full explanation]
How is the rise of decentralized finance (DeFi) platforms influencing Business Continuity Planning in the financial sector?
The rise of DeFi platforms necessitates a reevaluation of traditional financial institutions' Business Continuity Planning, emphasizing enhanced Risk Management, Security, Regulatory Compliance, Operational Resilience, and fostering Innovation and Strategic Planning. [Read full explanation]
How can businesses integrate Business Continuity Management with other risk management practices to enhance overall resilience?
Integrating Business Continuity Management with Risk Management involves understanding intersections, leveraging synergies, and ensuring a cohesive approach to boost organizational resilience and prepare for future challenges. [Read full explanation]

Source: Executive Q&A: Business Continuity Management Questions, Flevy Management Insights, 2024


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