A large majority of organizations rarely focus on gathering and utilizing customer-centric knowledge. So much so that they even introduce a product without having vital insights on the customer and their unmet needs, and they are often clueless about them. Consequently, many product development initiatives fall flat as managers struggle to filter and evaluate ideas. […]
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Why Knowledge Management Strategy Is Important for Business Sustainability
In today’s business environment, learning and knowledge have become key success factors internationally and intangible resources are of vital importance. The struggle between competing firms has moved from tangible resources to intangible resources where knowledge and the ability to use knowledge have crucial roles. Organizations are becoming more global, multilingual, and multicultural with people being […]
When Competition Starts with an S: Step-up Using the Strong-form Product Management Model
Most Product Managers have relatively narrow roles and decision rights on product portfolios are fragmented on various functions. This creates incoherence between a company’s product and its overall Corporate Strategy. What is needed is more accountable decision rights that align responsibility for results to one person who also has cross-functional decision-making authority. This realignment is […]
Family Business: Strategic Planning at its Core
Family Businesses need to change and develop new strategies if they are to remain healthy and financially viable. The dynamic external environment, driven by increasing competitive markets, make it difficult for companies to maintain the status quo. Key issues stay constant year-on-year relative to particular qualities of the family firm and the strengths and challenges […]
Product Strategy: The Advantages Smart Customization Offers
The advantages of Smart Customization are more visible in the manufacturing industry—owing to fairly speedy cash recoveries when factory costs are aligned to customer value. It is becoming an integral pillar to Product Strategy in many organizations. However, services sector can also benefit from smart customization, but this demands relatively closer interactions with customers and […]
Product Strategy: Key Challenges to Tackle while Implementing Smart Customization
Customers, these days, demand ever-higher levels of personalized products and services to suit their needs. Their demand is grounded on technological disruption and access to up-to-date information. They believe that in an economy characterized by disruption and operational innovation—that makes customization possible—they have an excellent chance of getting customized offerings from the suppliers. Thus, Product […]
Taking the High Road to Competition: Achieve Business Capabilities Coherence
Sustainable, superior returns accrue to companies that focus on what they do best. It is that simple. Yet it is incredibly hard to internalize. It is a rare company that focuses on what we do better than anyone in making every operating decision across every business unit and product line. Rarer still is the company […]
Taking the Go-to-Market Platform Design Route to Gain Competitive Advantage
The routes to market that Consumer Packaged Goods (CPG) companies use to sell and service their trade account is essentially critical. It determines their sales volume, their ability to deliver the proper levels of customer service in a cost-effective manner, and their success at securing scarce retail shelf space for their products. Yet, only a […]
How To Sustain Momentum in Business Transformation
In today’s exponentially disrupted business environment, incremental improvement is not enough. It is not enough to win today. We have to be able to continue to evolve today and in the future. In the world of unprecedented disruption and market turbulence, Business Transformation today revolves around the need to generate new value. We need to […]
Key Account Management: How to Manage Large Global Accounts?
Large accounts make up a significant portion of business for most B2B companies. Therefore, losing an important customer can have detrimental effects on the organization. The significance of key accounts is urging top B2B companies to revisit their key account management approaches. Additionally, the increasing level of sophistication of the purchase process being adopted—such as, […]
Retail Strategy: How to Effectively Manage IT Costs
The Retail industry is under constant pressure by low margins and ever-increasing rivalry. Weak consumer spending; saturated markets; increased consumers demands for service and lower prices; and intense competition has put significant strain on retail bottom lines and growth avenues. Thus, Retail Strategy must evolve to accommodate these market changes. Such low margins force the […]
When Execution Becomes Imperative: Learn the 5 Principles of Innovation Strategy
In an era of digital business and rapid technology change, virtually no company can ignore the imperative to innovate. Failing to do so is an invitation to lose business. To learn how companies are responding to this mandate, PwC conducted a major global study in 44 countries. The goal was to understand how leaders view […]