BENEFITS OF DOCUMENT
DESCRIPTION
Your brand is your image and the files you keep in your brand kit are the pieces that come together to create that image. Protect your brand kit as you would any other asset in your business. Designers and printers don't store your files forever, so make sure you take ownership and get your branding files organized.
This kit outlines the elements of your brand kit.
Bonus: Brand enhancement kit. Once you have the basics, find out what comes next.
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Source: Build Your Brand Kit PDF (PDF) Document, Lorraine Ball, Marketing Strategist
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