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flevyblog
The Flevy Blog covers Business Strategies, Business Theories, & Business Stories.
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For some strange reason content marketing and native advertising are often pitted against each other. One Danish writer here on LinkedIn went so far as to claim that there was a war between them. Anyone… Content Marketing and Native Advertising Make a Great Team
Being consistent in creating and distributing content is a cornerstone of successful content marketing. It’s something we have talked about for a long time, often expressed in phrases like “content marketing is a marathon, not… Let’s Solve Consistency In Content Marketing
New to the world of blogging? There’s more to it than headline writing and thinking up ideas for fresh posts. These days it seems like everyone has a blog. How will you stand out? Use… Blogging 101: How to Effectively Promote Your Posts
In the broadest sense, context is the sandwich board you wear around telling people how you are feeling before you ever open your mouth. Have you ever had a friend ask you “what’s wrong” just… Context Is Everything
The advent of social media has contributed significantly to the changing brand and company marketing paradigm. Marketing speak is quickly being replaced by thought leadership. A company or brands target audience is not interested in… Content Marketing Not Working Out? Flatten Your Organization