Editor's Note: Take a look at our featured best practice, Digital Transformation Strategy (145-slide PowerPoint presentation). Digital Transformation is being embraced by organizations across most industries, as the role of technology shifts from being a business enabler to a business driver. This has only been accelerated by the COVID-19 global pandemic. Thus, to remain competitive and outcompete in today's fast paced, [read more]
Mobile Market Domination [Infographic]
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Imagine a time when you were absolutely unreachable. A time when friends stopped by, unannounced, in person, neighbors chatted from front porch swings, and letters were written by hand and sent in the mail. If you needed to reach someone, it wasn’t easy.
When the US military began using “walkie-talkie” radios for infantry battalion during World War II – 25 pound objects that worked only within a five-mile radius back in 1938 – the world had no idea what was coming for it. By 1973, Motorola’s Vie President Martin Cooper made his first phone call using a still brick-sized mobile device to his top competitor, Joel Engel of Bell Labs.
Now the digital revolution has taken off. Mobile phones are more popular than toothbrushes, and some even weigh as much. Being able to remain in touch 24/7 is so ubiquitous it’s hard to imagine a time without mobile devices. For companies who want to reach out to more clientele and potential, targeted customers, the rise of mobile apps makes life a lot easier for them. This infographic helps explain what your company can do, or should be doing, to get more visibility for your company.
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The Business Case is an instrumental tool in both justifying a project (requiring a capital budgeting decision), as well as measuring the project's success. The Business Case model typically takes the form of an Excel spreadsheet and quantifies the financial components of the project, [read more]
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About Ivan Serrano
Ivan Serrano is a social media, technology, and business journalist living in the Bay Area of California. You can follow Ivan on Twitter @IvanSerrano55.
