Common sense and numerous marketing studies confirm that clients are typically more receptive with a professional environment. Of course, in business it’s normal to judge a book by its cover, and if a company is operating out of a shabby cubicle centre in a building that looks abandoned it’s not going to be nearly as […]
About Shane Avron
Shane Avron is a freelance writer, specializing in business, general management, enterprise software, and digital technologies. In addition to Flevy, Shane's articles have appeared in Huffington Post, Forbes Magazine, among other business journals.Author Archive | Shane Avron
How to Start Your Own Driving School
With self-driving cars already on our roads today, driving seems to be an endangered skill much like horse riding became 100 years ago. However, it’s going to be some time before that actually happens and currently many people still want to learn how to drive correctly. This makes starting a driving school a very lucrative […]
Why Entrepreneurs Should Get an MBA
If you are hoping to launch your own business, you’re probably aware that there are no official educational requirements in order to do so, much unlike other careers in the business industry. However, with the business world becoming much more competitive and starting a business becoming more attainable for many people, many entrepreneurs are finding […]
What You Need to Start a Business
Starting a business is an exciting idea. You could be working for yourself on your own time and doing the things that you love. There are a few things you need to have before you start up a business, however: An Idea The very first thing you’re going to need is obviously an idea. What […]
Tips for Keeping Your Branding Consistent on Social Media
With social media quickly becoming the top way for businesses to brand themselves, attention must be paid in keeping your branding consistent and on message. The last thing you want to do is leave followers/visitors confused by your social media posts. Instead it’s about engaging with people, building brand awareness, and growing your client/customer base. […]
3 Powerful Frameworks for Analyzing the Competitive Landscape
It goes without saying that understanding the competitive landscape is crucial to identifying competitors and succeeding in the market. Consulting firms, such as Corporate Business Solutions Reviews, and academic strategists over the years have studied countless organizations and derived several competitive analysis frameworks. A few examples include: Porter’s Five Forces Industry Lifecycle Analysis Strategic Groups […]
Why You Should Invest in Your Employees’ Education
Any successful business owner or senior level manager will know that investing in employees is essential to the smooth running and the success of their business. Taking the time to invest in your employees ensures a high level of employee satisfaction, something which can often be necessary in order for the company to be productive, […]
A Look at the Processes the Cloud Is Streamlining
Cloud technology has dramatically changed the way that businesses operate, and the way that workers and students keep track of, back up, and share their files with others. If you want to take a closer look at the processes that the cloud has been streamlining, keep reading to learn more. Improved, Efficient Business Sales Between […]
Tips for Reducing the Cost Per Call in Your Call Center
A typical call center will make and receive hundreds or thousands of different calls a day, with each of these calls coming at a price. The cost per call could include thing such as wages for call center staff, per-minute costs or premium number costs on the telephone bill, utilities for the call center itself, […]
Small Business Financial Management Strategies
Making a profit is the goal of every small business, but managing finances can often seem like an obstacle towards achieving that end. Nearly half of small business owners say bookkeeping is their least favorite part of running their business, according to a TD Bank survey. One in five business owners say managing their money […]
How to Make More Informed Decisions in Your Business
Are you a business owner who worries about making the wrong decisions on behalf of your business? If so, there are many business owners in the same situation who need all the help they can get, before they decide to lead their company and employees in a certain direction. Below are some of the ways […]
Nab the Best of Both Worlds by Forming a Marketing Partnership
You’ve no doubt heard about using partnerships to further your business, but perhaps you dismissed it as something only the big brands can do. That’s not the case — in fact, businesses of all sizes are in an ideal position to engage in strategic partnerships and reap big rewards. Consider a union like the one […]