There’s a reason so many businesses rely on policies and procedures to run their company. It’s a smart way to complete the work and makes less room for mistakes. While it’s definitely an adjustment to how you normally proceed, the benefits are well worth a little time spent upfront getting it all organized. It’s too […]
About Shane Avron
Shane Avron is a freelance writer, specializing in business, general management, enterprise software, and digital technologies. In addition to Flevy, Shane's articles have appeared in Huffington Post, Forbes Magazine, among other business journals.Author Archive | Shane Avron
How to Build Positive Brand Momentum
You’ve got a business and a brand that’s making money. What more could you want? It’s easy to assume that if something is successful now, it will stay successful. Tempting though it might be, avoid resting in the comfort of complacency for too long. Short-sightedness when things are going well can lead to failure in […]
4 Things Business Employers Look for in Potential Employees
The workplace is constantly evolving due to factors from demographic shifts to technology. What employers are looking for has shifted, both in terms of soft skills and technical skills. Here are four traits business employers look for in potential employees. We’ll also discuss why these things are so valued by employers and how to demonstrate […]
How Businesses Can Capitalize on Digital Marketing for E-Commerce in 2018
Having an e-commerce platform is part and parcel of any successful business operation. At present, online retail growth is three times faster than the entire retail industry in general. The Business Insider estimates that e-commerce sales will amount to $436 billion by the end of this year, a number that is projected to grow by […]
How to Ensure Your Business Remains Compliant with MiFID II
If there is one thing which can always be said of government is that they never make things easy on private citizens and corporations alike. It isn’t that they are trying to enact laws that are meant to be tricky, yet they almost always will be unintelligible due to the legal jargon wrapped around each […]
How Offering Prizes Can Drive Up Business
We all love getting something for nothing and it is often said that the best things in life are free and that free food tastes better than food that you’ve paid for. Most of us would agree with these sentiments. Free giveaways or free prizes from contests might seem counterproductive for a business that is […]
How to Outsource WordPress Development the Right Way
WordPress development unfortunately ranges from the amateur selling themselves as a developer to true developers. It can be hard for businesses to tell the true developers from the amateurs. However, there are steps you can take to simplify WordPress development and ensure the job is done right. Here are a few tips on how to […]
Four Ways to Team Build During the Office Christmas Party
It’s that time of year once again where the holidays are upon us and it’s time for that year-end office Christmas party. Office Christmas parties are notorious for giving employees a chance to relax after a year of hard work, celebrate the season, and look forward to the year ahead. While this is all wonderful […]
Improving Leadership and Statistical Usage in the Healthcare Profession
It’s always said that the healthcare professional is usually in a state of crisis. Often, the reason is a lack of nursing staff, which is the same reason that has been bandied about for decades. However, with the advent of so many baby boomers getting to pensionable age over the next fifteen years, clinics, hospitals, […]
5 Reasons Why Your Business Could Benefit from a Company Brochure
There is a misconception among businesses owners that print marketing materials are obsolete. To a certain extent, print has been superseded by digital marketing, but print magazines are not yet consigned to the dustbin of history. There is still a market for printed materials and print brochures definitely have a place in any marketing campaign. […]
4 Keys to Help You Reach Your Sales Goals
If you want to “always be closing” like the characters in “Glengarry Glen Ross,” you need to always be learning. You can grow your sales numbers exponentially if you have a firm commitment to improving your sales technique and strategies by learning new approaches to gain market share. Having the desire to improve beyond your […]
Why Your Business Needs a Mobile CRM Strategy
You probably already know what a CRM system is, but you are probably wondering why it is important to take it mobile. Having a mobile CRM strategy allows connecting a sales team to customer data through a mobile CRM application. A key benefit of using a mobile CRM is that it allows a sales force […]
