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flevyblog
The Flevy Blog covers Business Strategies, Business Theories, & Business Stories.
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“Continuous Improvement” is a term management consulting firms love using. It’s also a driving principle behind Lean Management. So, how can we achieve Continuous Improvement in our organization? One of the most common Lean frameworks… Continuous Improvement 101: The Deming Cycle (PDCA)
As the case with all management models, the theory may come easily, but execution can be tough. The same goes with Six Sigma. To assist with Six Sigma deployment, follow the Six Sigma Maturity Model. The… Are You Finding It Difficult to Deploy Six Sigma?
Let’s first define Strategic Change. A restructuring of an organization’s business or marketing plan that is typically performed in order to achieve an important objective. For example, a strategic change might include shifts in a… How Do We Manage Strategic Change?
How can you change the behavior of your customers? Try the Theory of Planned Behavior. The Theory of Planned Behavior (TPB) is an established behavioral psychological theory that links beliefs and behavior. It was developed by Icek Ajzen… Learn to Affect Customer Behavior Using the Theory of Planned Behavior
So, you have a robust product roadmap, covering all product features from the most basic to the most innovative. Now, how did you prioritize these features? Did you prioritize things correctly? With limited resources, all… The Kano Customer Satisfaction Model
Segmentation. Everyone’s doing it, but are you doing it right? Although segmentation should help target the right customers, it does not always bring the intended value. Inappropriately or incorrectly defined segments may lead management… An Introduction to Market and Customer Segmentation
First, let’s define Value Proposition. Here’s what Wikipedia has to say: A value proposition is a promise of value to be delivered and acknowledged. Creating a value proposition is a part of business strategy. Kaplan and… How Compelling Is Your Value Proposition?
Organizations across all industries are undertaking “digital transformation” projects. But, what exactly is it? And, are they doing it right? At it’s core, Digital Transformation is driven by the tangible shift in the role of… What Is Digital Transformation?
Based on research with almost 200,000 consumers across 40 countries, the ad agency Young & Rubicam developed a Brand Value framework called the Brand Asset Valuator (BAV). BAV is based on one of the most extensive research… Brand Strategy 101. How Can You Make Your Brand Stronger?
A couple decades ago, back in 1992, W. Warner Burke and George Litwan collated a number of organizational change models into one holistic view of how organizational structure and design affects change. With this research, Burke… What Factors Truly Drive Change?
Benchmarking is a very powerful tool many organizations use to not only measure and gauge their performance against competition, but also to push themselves to be best-in-class. Benchmarking is a source of Competitive Advantage and… Benchmarking Basics. What Is It and How Do You Do It?
A few decades ago, faculty members at the University of Michigan were researching the major indicators of effective organizational performance. What came from this research was an incredibly useful model for organizing and understanding a wide array… What Leadership Qualities Drive Organizational Performance? (Hint: Trick Question.)