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Flevy Management Insights Case Study
Make or Buy Decision Analysis for Biotech Firm in Specialty Pharmaceuticals


There are countless scenarios that require Make or Buy. Fortune 500 companies typically bring on global consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture, or boutique consulting firms specializing in Make or Buy to thoroughly analyze their unique business challenges and competitive situations. These firms provide strategic recommendations based on consulting frameworks, subject matter expertise, benchmark data, best practices, and other tools developed from past client work. Let us analyze the following scenario.

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Consider this scenario: A biotech firm specializing in specialty pharmaceuticals faces challenges in optimizing its Make or Buy strategy.

As the organization navigates a highly competitive and regulated market, it struggles with the decision to manufacture critical drug components in-house or outsource to third-party vendors. The organization's goal is to maintain product quality, ensure regulatory compliance, and reduce operational costs without compromising on the speed of delivery to market.



In reviewing the biotech firm's situation, it appears that there are a few potential root causes for the Make or Buy challenges they are facing. One hypothesis could be that the organization lacks a clear understanding of their core competencies and the strategic importance of different components in their product range. Another may be that the cost structures associated with in-house manufacturing are not fully aligned with industry benchmarks, leading to inefficiencies. Lastly, there might be a gap in the organization's vendor management and quality control processes when dealing with third-party manufacturers.

Strategic Analysis and Execution Methodology

Addressing the Make or Buy dilemma requires a structured and methodical approach, which can provide clarity and actionable insights. A time-tested, four-phase methodology often followed by leading consulting firms will be beneficial in this scenario:

  1. Diagnostic and Capability Assessment: Begin with an assessment of the organization's current capabilities, cost structures, and strategic priorities. Key questions include: What are the core competencies of the organization? How do current cost structures compare to industry benchmarks? What strategic value do the different components add to the organization's products?
    • Activities include benchmarking, capability analysis, and strategic importance mapping.
    • Potential insights may reveal misalignment between the organization's capabilities and strategic needs.
    • Common challenges include resistance to change and data availability.
    • Interim deliverables could be capability heat maps and cost comparison reports.
  2. Market and Vendor Analysis: Evaluate the market landscape for potential vendors, including their quality standards, cost competitiveness, and reliability. Key questions include: Who are the potential vendors that meet our quality and regulatory requirements? What are the cost benefits of outsourcing vs. in-house production?
    • Activities involve market research, vendor due diligence, and total cost of ownership analysis.
    • Potential insights might identify opportunities for cost savings or highlight quality risks.
    • Common challenges include navigating the complex vendor landscape and ensuring regulatory compliance.
    • Interim deliverables could include a vendor shortlist and total cost of ownership models.
  3. Strategic Decision Framework: Develop a framework to guide the Make or Buy decision, incorporating both quantitative and qualitative factors. Key questions include: What are the long-term strategic implications of each option? How does each option align with the organization's risk appetite and innovation strategy?
    • Activities include developing decision criteria and applying a weighted scoring model.
    • Potential insights could support a more balanced and strategic decision-making process.
    • Common challenges include balancing short-term financial gains with long-term strategic goals.
    • Interim deliverables may be a decision matrix and risk assessment document.
  4. Implementation Roadmap: Create a detailed plan for executing the chosen strategy, whether it is to Make, Buy, or a hybrid approach. Key questions include: What changes are required in the organizational structure and processes to support the chosen strategy? How will the transition be managed to minimize disruption?
    • Activities cover change management planning, process redesign, and transition management.
    • Potential insights can ensure a smooth transition and successful implementation.
    • Common challenges include managing internal stakeholder expectations and ensuring business continuity.
    • Interim deliverables might include an implementation plan and communication strategy.

Learn more about Change Management Core Competencies Due Diligence

For effective implementation, take a look at these Make or Buy best practices:

Manufacturing Strategy: Make vs. Buy (25-slide PowerPoint deck)
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Make or Buy Implementation Challenges & Considerations

Executives often query the robustness of the chosen methodology, especially regarding the adaptability of the strategic framework in a rapidly-changing market. The approach must be agile enough to accommodate emerging market trends and technological advancements while maintaining a focus on the organization's long-term strategic objectives.

Another consideration is the integration of sustainability practices within the Make or Buy strategy. Executives may be concerned with how environmental, social, and governance (ESG) factors are being considered, especially in the life sciences industry where corporate responsibility is increasingly under the spotlight.

Lastly, there is the question of measuring success. Executives will want to ensure that the chosen approach can be quantitatively assessed, with clear KPIs that relate to both financial performance and strategic alignment.

Upon full implementation of the methodology, the biotech firm can expect to see defined cost savings, improved operational efficiency, and a better alignment of its manufacturing strategy with its core competencies and strategic objectives. Quantification of these outcomes will depend on the specifics of the implementation, but industry benchmarks suggest that firms can achieve a 10-25% reduction in total manufacturing costs through effective Make or Buy strategies.

Potential implementation challenges include resistance to change within the organization, disruptions to supply chains during the transition period, and the risk of quality issues when shifting to new vendors or manufacturing processes.

Learn more about Supply Chain Agile Life Sciences

Make or Buy KPIs

KPIS are crucial throughout the implementation process. They provide quantifiable checkpoints to validate the alignment of operational activities with our strategic goals, ensuring that execution is not just activity-driven, but results-oriented. Further, these KPIs act as early indicators of progress or deviation, enabling agile decision-making and course correction if needed.


A stand can be made against invasion by an army. No stand can be made against invasion by an idea.
     – Victor Hugo

  • Total Cost Savings: A crucial metric for assessing the financial impact of the Make or Buy decision. It measures the change in costs before and after implementation.
  • Lead Time Reduction: Important for evaluating improvements in speed to market and overall responsiveness to market demands.
  • Quality Compliance Rate: Essential for ensuring that the products meet regulatory standards and customer expectations, particularly critical in the life sciences industry.
  • Vendor Performance Scorecards: Useful for monitoring the performance of third-party manufacturers and ensuring they meet contractual obligations.

For more KPIs, take a look at the Flevy KPI Library, one of the most comprehensive databases of KPIs available. Having a centralized library of KPIs saves you significant time and effort in researching and developing metrics, allowing you to focus more on analysis, implementation of strategies, and other more value-added activities.

Learn more about Flevy KPI Library KPI Management Performance Management Balanced Scorecard

Implementation Insights

During the implementation, it became evident that aligning the organization's strategic objectives with operational capabilities was crucial for a successful Make or Buy strategy. Insights gained revealed that the most successful firms in the specialty pharmaceuticals niche maintain a dynamic balance between in-house production and outsourced manufacturing, adjusting their strategies in response to changes in the regulatory environment and market demand.

Another insight pertained to the importance of robust vendor management systems. The biotech firm learned that maintaining a high level of control and visibility over third-party operations was just as critical as managing in-house processes. According to McKinsey, companies that have implemented advanced vendor management systems have seen up to a 15% improvement in vendor performance.

The organization also discovered the value of continuous improvement and innovation in manufacturing processes. By fostering a culture of innovation, the organization was able to not only cut costs but also enhance product quality and compliance, a key competitive advantage in the life sciences sector.

Learn more about Competitive Advantage Continuous Improvement Vendor Management

Make or Buy Deliverables

  • Make or Buy Strategic Framework (PowerPoint)
  • Cost-Benefit Analysis Report (Excel)
  • Vendor Management Playbook (PowerPoint)
  • Implementation Timeline and Milestones (MS Project)
  • Risk Management and Mitigation Plan (Word)

Explore more Make or Buy deliverables

Make or Buy Best Practices

To improve the effectiveness of implementation, we can leverage best practice documents in Make or Buy. These resources below were developed by management consulting firms and Make or Buy subject matter experts.

Make or Buy Case Studies

A leading pharmaceutical company faced a similar Make or Buy challenge and opted for a hybrid approach. They retained core, high-value manufacturing processes in-house while outsourcing non-core activities to specialized vendors. This strategic pivot resulted in a 20% cost reduction and a 30% improvement in time-to-market for new drugs.

Another case involved a biotech startup that initially outsourced most of its manufacturing. However, as they scaled, they found that in-sourcing select processes allowed for better quality control and reduced lead times, leading to a more competitive market position.

A third case study from the semiconductor industry, where rapid technological changes are common, showed that firms that regularly reviewed and adjusted their Make or Buy decisions were more successful in maintaining operational flexibility and cost efficiency.

Explore additional related case studies

Aligning Make or Buy Decisions with Long-Term Strategic Goals

Ensuring that Make or Buy decisions support the long-term strategic goals of the organization is a complex task. It requires a deep understanding of the market, the company's strategic direction, and the potential for innovation within the industry. A study by Bain & Company highlights that companies that regularly align their operational strategies with their long-term goals can outperform their peers by 30% in terms of profitability and market share growth.

For the biotech firm in question, this alignment might involve investing in in-house capabilities for drug components that are critical to their long-term innovation pipeline, while outsourcing more commoditized processes that do not offer a competitive advantage. This strategic alignment ensures that the organization remains agile and can quickly respond to new market opportunities or shifts in regulatory requirements.

Learn more about Make or Buy

Assessing the Impact of Regulatory Changes on Outsourcing Strategies

Regulatory changes can have a significant impact on the viability of outsourcing strategies, particularly in the life sciences industry. Executives must consider how shifts in regulations might affect their vendor relationships and contracts. For example, increased scrutiny on the supply chain integrity for pharmaceuticals may necessitate closer collaboration with fewer, more reliable vendors.

According to PwC, 52% of life sciences executives report that regulatory compliance is a significant challenge affecting their supply chain strategy. The biotech firm must therefore establish a robust regulatory compliance framework that can be applied to both in-house and third-party operations to ensure uninterrupted compliance and to mitigate risks associated with regulatory changes.

Incorporating Digital Transformation into Make or Buy Decisions

As digital transformation reshapes industries, it also influences Make or Buy decisions. Leveraging digital technologies can enhance the efficiency of in-house processes and improve oversight of outsourced operations. McKinsey reports that companies embracing digital transformation in their supply chain management can expect a 3.2% annual increase in EBIT.

For the biotech firm, digital transformation could mean adopting advanced analytics to better predict demand and manage inventory, or using blockchain for enhanced traceability in the supply chain. Integrating digital tools into the decision-making process ensures that the organization can maintain a competitive edge through improved operational efficiency and data-driven insights.

Learn more about Digital Transformation Supply Chain Management

Engaging with and Managing Multiple Vendors

Managing multiple vendors can introduce complexity into the organization's operations. It requires a strategic approach to vendor engagement and a strong focus on relationship management. A report by Deloitte suggests that firms with well-structured vendor management offices achieve up to 15% more value from their vendor relationships.

The biotech firm must consider establishing clear communication channels, performance metrics, and regular reviews to ensure that all vendors align with the company's quality standards and strategic objectives. This not only optimizes the value received from each vendor but also helps mitigate risks associated with vendor performance and supply chain disruptions.

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Key Findings and Results

Here is a summary of the key results of this case study:

  • Reduced total manufacturing costs by 12% through the implementation of a Make or Buy strategy, aligning with industry benchmarks and organizational capabilities.
  • Improved lead time by 15%, enhancing responsiveness to market demands and accelerating product delivery.
  • Achieved a 95% quality compliance rate, ensuring adherence to regulatory standards and meeting customer expectations.
  • Enhanced vendor performance through advanced vendor management systems, resulting in a 10% improvement in overall vendor performance.

The implementation of the Make or Buy strategy has yielded significant positive outcomes, including a 12% reduction in total manufacturing costs, improved lead time by 15%, and a high quality compliance rate of 95%. These results demonstrate successful alignment with industry benchmarks and organizational capabilities. However, the strategy fell short in fully integrating sustainability practices and ESG factors, which are increasingly important in the life sciences industry. To enhance outcomes, the firm could consider integrating sustainability metrics into the Make or Buy decision framework and vendor selection process. Additionally, while the strategy improved vendor performance, it faced challenges in managing multiple vendors effectively. To address this, the firm should focus on establishing clear communication channels, performance metrics, and regular reviews to optimize the value received from each vendor and mitigate associated risks.

Building on the successful outcomes of the Make or Buy strategy, the firm should consider integrating sustainability metrics into decision-making processes and enhancing vendor management for multiple vendors. Additionally, a focus on aligning operational strategies with long-term goals and adapting to regulatory changes will be crucial for sustained success.

Source: Make or Buy Decision Analysis for Biotech Firm in Specialty Pharmaceuticals, Flevy Management Insights, 2024

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