There is no question that the Retail industry has been experiencing disruptive change. Traditional retailers can no longer survive in a Digital Age dominated by e-commerce. Even traditional physical stores having an e-commerce presence is not enough, with the rapid growth of Mobile and Social Media. As technologies and accessibility continue to improve, the 21st […]
Tag Archives | online marketing
Growth Hacking Tools for B2B Marketers
Few years ago, when I first time heard about growth hacking, I thought it’s just a buzzword; a startup jargon used only in San Francisco by guys with $3,000 suits and bare feet. But I was wrong! Growth hacking has become an essential element of starting and growing a new business. Therefore, I started learning […]
What’s Wrong with Publishers Paying to Promote Content?
Standing in the grocery checkout, it’s tempting to pick up the magazines – even if it’s not a title you’d usually buy, just because a headline strikes you as interesting. I often like to peruse the men’s magazines and gossip magazines, but my gender, income and psychographics are not going to match up with expectations. The magazine publishers have struck […]