flevyblog
The Flevy Blog covers Business Strategies, Business Theories, & Business Stories.

The VRIO Framework

Marketers have long been fascinated by why certain products capture the public’s interest, becoming integral to daily routines, while others quietly disappear from the view. This intrigue is not only limited to consumer goods, but… The VRIO Framework

Customer Effort Score (CES)

In a world where Customer Loyalty and Satisfaction are paramount, the Customer Effort Score (CES) emerges as a beacon guiding organizations to optimize their interactions. This article is centered around one of the most impactful… Customer Effort Score (CES)

AARRR Growth Funnel

Growth Hacking is neither “scoring some quick wins to kick-start growth” nor “breaking into something one should not.”  It is an important element of Marketing aimed at organizational growth. The term Growth Hacking was first… AARRR Growth Funnel

Blank Check Strategy

Due to organizations having limited resources (e.g. talent, capital, time, etc.), the focus of Strategy Development is often the optimization and prioritization of said resources to maximize the potential to reach its strategic objectives.  But what… Blank Check Strategy

Strategic Human Resources

Today’s information-based, knowledge intensive, and service-driven economy has forced organizations to make substantial changes to the way they compete.  Changing perspective and responsibility of top management amidst rapid Business and Digital Transformation and the shifting… Strategic Human Resources