Organizations turn to different sources of gaining Competitive Advantage and outperforming their rivals. In the past, leading multinationals with diverse portfolio of product or service offerings used to have assets, positions, and economies of scale serve them as sources of advantage. However, nowadays, leading industry players employ an entirely different course to attain Competitive Advantage. […]
Tag Archives | Industry Analysis
GE-McKinsey Matrix: A Strategic Business Portfolio & Investment Analysis Tool
A problem that executives often face is finding a tool to identify where and how to compete, identify profitable markets, evaluate investment options, and price their products rightly. GE-McKinsey Matrix is one such strategic planning tool that helps the executives make investment decisions and manage their product portfolio based on sound analysis. Outlined by McKinsey […]
A Quick Look at the Structured Approach to Industry Analysis
To succeed in a market or industry, organizations need to objectively analyze the underlying forces, attractiveness, and other success factors. They often seek outsiders’ assistance to bring fresh perspective, insights, and recommendations. The external contractors commence the engagement by carrying out a detailed industry analysis. The industry analysis facilitates in identifying potential opportunities, threats, and […]