Author Archive | Eleanor Hecks

A business plan is like a roadmap for your business. It shows where you are going and how to get there. However, roads can change, and so can your business. That is why it is important to update your plan as needed. While this might sound complex, it is easier than you think. With the […]

Talent is hard to find these days. The job market is highly competitive, and recruiters and hiring managers should know the latest recruiting methods, which are constantly evolving. While some old tactics are still effective, HR professionals must take steps to adapt for success. One of the ways they take action is by watching out […]

Selling a business can be challenging. After all, you have likely worked many years to get it where it is today. Consider all the times you skipped vacation to meet customer demand or the sacrifices you made to keep it running. However, now that you are thinking about selling your business, it’s vital to understand […]

Service development is a crucial element of business success. It is a process that companies use to refine and expand their offerings to meet customers’ changing needs. Businesses that use this approach to enhance their services help them stay ahead. This process requires organizations to think outside the box to strategize effectively. What happens when […]

The ups and downs of being an entrepreneur can force you to come up with money just to live. Over time, freelancers find their niche and customer base, making it easier to focus solely on their chosen work. However, having some ideas for supplemental income in the early stages of starting a new business or […]

Numerous things — from prices to the friendliness of sales associates — combine to determine people’s experiences when they shop in stores. But a store’s atmosphere is arguably the factor that affects all others. Here is how to make yours contribute to a positive customer experience. Focus on the Layout and Lighting A store’s layout […]

Figuring out how to grow your company beyond where it is comes with challenges. You must juggle many different balls and improve everything from customer relations to processes to employee engagement. Enterprise resource planning (ERP) tools drive business development for any size company. ERP software optimizes processes, streamlines decisions, improves collaboration, fixes operations and scales […]

The faster, more technologically advanced digital business landscape is opening up doors for small businesses that might otherwise struggle to come up with the content, customer responses and social media marketing larger companies strive for. In a highly competitive digital landscape, small businesses have to scramble to stay ahead of competitors and find new customers. […]

Are you considering venturing into the world of franchising? Many aspiring entrepreneurs find themselves pondering the potential of franchises as a viable investment option. However, conducting thorough research and assessing the potential risks and rewards is crucial before making a significant financial commitment. Franchises, like any other investment, come with their own unique set of […]

When work is stressful, creating a positive and supportive office environment is more crucial than ever. As a business owner, you might wonder how to encourage more kindness and appreciation among your employees. One effective solution is hosting a Random Acts of Kindness Week for your team. This unique event is great for strengthening workplace […]

The COVID-19 pandemic has forever changed the way we work. With remote work becoming the new norm, businesses have had to adapt to a new way of operating. As we look toward 2023, it is clear that remote work is here to stay. With that in mind, businesses must stay up-to-date with the latest work-from-home […]