Flevy Management Insights Q&A
What strategies can executives employ to enhance Supply Chain visibility and control?


This article provides a detailed response to: What strategies can executives employ to enhance Supply Chain visibility and control? For a comprehensive understanding of Supply Chain Analysis, we also include relevant case studies for further reading and links to Supply Chain Analysis best practice resources.

TLDR Executives can enhance Supply Chain visibility and control by implementing Advanced Digital Technologies, strengthening Supplier Relationships and Collaboration, and adopting a Demand-Driven Supply Chain strategy, supported by real-world examples and statistics.

Reading time: 4 minutes

Before we begin, let's review some important management concepts, as they related to this question.

What does Advanced Digital Technologies mean?
What does Supplier Relationship Management mean?
What does Demand-Driven Supply Chain Strategy mean?


In the current global economic landscape, enhancing Supply Chain visibility and control has become a paramount concern for executives. The complexity of global supply chains, coupled with increasing customer demands for speed and transparency, requires organizations to adopt sophisticated strategies to maintain a competitive edge. This discussion delves into specific, actionable strategies that can significantly improve Supply Chain visibility and control.

Implement Advanced Digital Technologies

The adoption of advanced digital technologies is one of the most effective strategies for enhancing Supply Chain visibility and control. Technologies such as the Internet of Things (IoT), Artificial Intelligence (AI), and Blockchain offer unprecedented opportunities for real-time tracking and analytics. IoT devices can provide real-time data on the location, condition, and movement of goods across the Supply Chain, enabling proactive management of potential disruptions. AI algorithms can analyze vast amounts of data to predict supply chain risks and suggest mitigation strategies. Blockchain technology, on the other hand, offers a secure and transparent way to record transactions, ensuring data integrity and trust among Supply Chain partners.

According to Gartner, organizations that have implemented IoT in their Supply Chain operations have seen up to a 30% improvement in operational efficiency. Moreover, the use of AI in Supply Chain management is expected to reduce forecasting errors by up to 50% and lost sales by 65% due to product unavailability. These statistics underscore the transformative potential of digital technologies in enhancing Supply Chain visibility and control.

Real-world examples of companies leveraging these technologies abound. For instance, Maersk, one of the world's largest shipping companies, has partnered with IBM to develop TradeLens, a Blockchain-based platform that improves the efficiency and security of global trade. This initiative has significantly enhanced the visibility and control of Maersk's Supply Chain operations, demonstrating the practical benefits of digital technology adoption.

Are you familiar with Flevy? We are you shortcut to immediate value.
Flevy provides business best practices—the same as those produced by top-tier consulting firms and used by Fortune 100 companies. Our best practice business frameworks, financial models, and templates are of the same caliber as those produced by top-tier management consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture. Most were developed by seasoned executives and consultants with 20+ years of experience.

Trusted by over 10,000+ Client Organizations
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
AT&T GE Cisco Intel IBM Coke Dell Toyota HP Nike Samsung Microsoft Astrazeneca JP Morgan KPMG Walgreens Walmart 3M Kaiser Oracle SAP Google E&Y Volvo Bosch Merck Fedex Shell Amgen Eli Lilly Roche AIG Abbott Amazon PwC T-Mobile Broadcom Bayer Pearson Titleist ConEd Pfizer NTT Data Schwab

Strengthen Supplier Relationships and Collaboration

Enhancing Supply Chain visibility and control also requires a strategic focus on supplier relationships and collaboration. Building strong, transparent relationships with suppliers ensures a more resilient Supply Chain, capable of withstanding disruptions and adapting to changes. This involves regular communication, sharing of forecasts and demand information, and collaborative problem-solving. By working closely with suppliers, organizations can gain deeper insights into potential Supply Chain risks and develop joint strategies to mitigate them.

Accenture's research highlights the importance of collaboration in the Supply Chain, noting that organizations that effectively collaborate with suppliers can achieve up to a 60% faster response to market changes and a 50% reduction in Supply Chain costs. These benefits underscore the strategic value of supplier collaboration in enhancing Supply Chain visibility and control.

A notable example of effective supplier collaboration is the partnership between Toyota and its suppliers. Toyota's Just-In-Time (JIT) inventory system requires close coordination and transparency with suppliers to ensure timely delivery of parts. This collaboration has not only reduced inventory costs but also enhanced the visibility and control of Toyota's Supply Chain, setting a benchmark for the automotive industry.

Adopt a Demand-Driven Supply Chain Strategy

Adopting a Demand-Driven Supply Chain (DDSC) strategy is another critical approach to improving Supply Chain visibility and control. A DDSC focuses on aligning Supply Chain processes and capabilities with real-time customer demand signals rather than relying on forecasts. This approach requires a high degree of visibility and flexibility in the Supply Chain to rapidly adjust production and distribution in response to changing demand.

Organizations that have embraced a DDSC approach have reported significant improvements in customer service levels, inventory management, and operational efficiency. For example, a study by PwC found that companies with demand-driven Supply Chains have a 45% higher perfect order fulfillment rate than their peers. This statistic highlights the effectiveness of a DDSC strategy in enhancing Supply Chain performance.

Coca-Cola is an example of an organization that has successfully implemented a DDSC strategy. By leveraging advanced analytics and real-time data, Coca-Cola can dynamically adjust its production and distribution plans based on actual demand, significantly improving Supply Chain visibility and control. This approach has enabled Coca-Cola to reduce inventory levels, minimize waste, and improve customer satisfaction.

In conclusion, enhancing Supply Chain visibility and control is a multifaceted challenge that requires a strategic and integrated approach. By implementing advanced digital technologies, strengthening supplier relationships and collaboration, and adopting a Demand-Driven Supply Chain strategy, organizations can achieve significant improvements in Supply Chain performance. These strategies, supported by real-world examples and authoritative statistics, offer a roadmap for executives looking to navigate the complexities of modern Supply Chains.

Best Practices in Supply Chain Analysis

Here are best practices relevant to Supply Chain Analysis from the Flevy Marketplace. View all our Supply Chain Analysis materials here.

Did you know?
The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.

Explore all of our best practices in: Supply Chain Analysis

Supply Chain Analysis Case Studies

For a practical understanding of Supply Chain Analysis, take a look at these case studies.

Supply Chain Resilience and Efficiency Initiative for Global FMCG Corporation

Scenario: A multinational FMCG company has observed dwindling profit margins over the last two years.

Read Full Case Study

Strategic Supply Chain Redesign for Electronics Manufacturer

Scenario: A leading electronics manufacturer in North America has been grappling with increasing lead times and inventory costs.

Read Full Case Study

Inventory Management Enhancement for Luxury Retailer in Competitive Market

Scenario: The organization in question operates within the luxury retail sector, facing inventory misalignment with market demand.

Read Full Case Study

Telecom Supply Chain Efficiency Study in Competitive Market

Scenario: The organization in question operates within the highly competitive telecom industry, facing challenges in managing its complex supply chain.

Read Full Case Study

Agile Supply Chain Framework for CPG Manufacturer in Health Sector

Scenario: The organization in question operates within the consumer packaged goods industry, specifically in the health and wellness sector.

Read Full Case Study

End-to-End Supply Chain Analysis for Multinational Retail Organization

Scenario: Operating in the highly competitive retail sector, a multinational organization faced challenges due to inefficient Supply Chain Management.

Read Full Case Study

Explore all Flevy Management Case Studies

Related Questions

Here are our additional questions you may be interested in.

In what ways can companies leverage AI and machine learning to enhance supply chain decision-making?
Leveraging AI and ML in Supply Chain Decision-Making enhances Forecasting Accuracy, improves Supply Chain Visibility and Risk Management, and optimizes Inventory Management and Logistics, driving Operational Excellence and competitive advantage. [Read full explanation]
How can companies effectively integrate ESG (Environmental, Social, and Governance) criteria into their Supply Chain decision-making processes?
Companies can effectively integrate ESG criteria into Supply Chain decision-making by assessing and setting baselines, engaging suppliers, leveraging technology and innovation, and fostering a sustainability culture to achieve long-term sustainability and resilience. [Read full explanation]
How do geopolitical tensions impact global supply chains, and what strategies can mitigate these risks?
Geopolitical tensions disrupt global supply chains by increasing costs and causing delays; strategies like Diversification, Digital Transformation, and Strategic Planning can mitigate these risks. [Read full explanation]
How are companies leveraging machine learning to optimize inventory management and demand forecasting?
Companies are leveraging Machine Learning to significantly enhance Inventory Management and Demand Forecasting, achieving greater accuracy, efficiency, and agility, thereby reducing costs and improving market responsiveness. [Read full explanation]
How can advanced analytics and AI be leveraged to predict Supply Chain disruptions?
Advanced Analytics and AI transform Supply Chain Management by enabling predictive insights, optimizing operations, and enhancing real-time visibility to mitigate disruptions and secure a competitive edge. [Read full explanation]
How is the adoption of sustainable practices influencing the future of supply chain strategies?
The adoption of sustainable practices is reshaping supply chain strategies through Strategic Planning, Operational Excellence, and Risk Management, focusing on ESG criteria, technology for transparency, and mitigating environmental and regulatory risks. [Read full explanation]

Source: Executive Q&A: Supply Chain Analysis Questions, Flevy Management Insights, 2024


Flevy is the world's largest knowledge base of best practices.


Leverage the Experience of Experts.

Find documents of the same caliber as those used by top-tier consulting firms, like McKinsey, BCG, Bain, Deloitte, Accenture.

Download Immediately and Use.

Our PowerPoint presentations, Excel workbooks, and Word documents are completely customizable, including rebrandable.

Save Time, Effort, and Money.

Save yourself and your employees countless hours. Use that time to work on more value-added and fulfilling activities.




Read Customer Testimonials



Download our FREE Strategy & Transformation Framework Templates

Download our free compilation of 50+ Strategy & Transformation slides and templates. Frameworks include McKinsey 7-S, Balanced Scorecard, Disruptive Innovation, BCG Curve, and many more.