You’ve no doubt heard about using partnerships to further your business, but perhaps you dismissed it as something only the big brands can do. That’s not the case — in fact, businesses of all sizes are in an ideal position to engage in strategic partnerships and reap big rewards. Consider a union like the one […]
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Joint Ventures to Grow Revenues, Reduce Costs, and Mitigate Risk
A joint-venture is a business agreement between two (or more) parties to create a new entity, with new assets, resources and management control. The goal of the new entity is the same one as all other business endeavors: to grow revenues and/or reduce costs and/or mitigate risk. The term “joint-venture” (JV) is understood quite differently […]