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flevyblog
The Flevy Blog covers Business Strategies, Business Theories, & Business Stories.
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In a world where Customer Loyalty and Satisfaction are paramount, the Customer Effort Score (CES) emerges as a beacon guiding organizations to optimize their interactions. This article is centered around one of the most impactful… Customer Effort Score (CES)
The Net Promoter Score (NPS) is a metric used to measure customer loyalty and satisfaction. It is based on a single survey question that asks participants to rate their propensity to recommend an organization, product,… Net Promoter Score (NPS)
In today’s business environment, there are many startups that have not yet reached the level of being fully established companies. This situation can be attributed to various factors, including ideas that do not gain traction,… Customer Development Model (CDM)
Mature markets, where the customer base begins to stagnate, call for structured Organic Growth founded on a superior Customer Value Proposition (CVP). CVP encompasses all that is gained by customers for the money they pay—material… 3 Pillars of Product Launch Strategy