Marketers have always been curious about why some service or product offerings seem irresistibly appealing while others fade into obscurity. In the past, the same phenomenon was at play that used to make people glued to their TV sets for hours, and today, this is what triggers us to check on our phones compulsively numerous […]
Tag Archives | Behaviors
The Hooked Model
Levers of Control (LoC)
Finding ways to protect organizations from control lapses caused by a creative and empowered workforce has always remained a critical concern for executives. These changing times require ingenuity and adaptability to manage employees. In highly competitive industries with diverse clientele, companies are heavily dependent on employee imagination and creativity to seize opportunities and meet customer […]
Cultural Web Model
Organizations that do not define an organizational culture leave the door open for the culture to define itself—which is often fraught with dissatisfaction, toxicity, and misalignment. Corporate Culture, Organizational Culture, or Workplace Culture all share the same meaning. The term represents the shared beliefs, values, attitudes, and behaviors that describe an organization and its employees. […]
The SCARF Model
Leadership skills are the most important attribute for someone starting out in an entry-level career or seeking to advance the job ladder. Competent and able leadership is at the core of every successful business. Leaders who are able to deal with different personalities and behaviors are more likely to create an effective workplace than others. […]
GAP-ACT Model
Performance in the workplace depends on two key factors: Behaviors and outcomes of Behaviors. According to the Handbook of Human Performance Technology, Behaviors and their outcomes are the foundation of superior Human Performance. Typically, the impact of our activities reaches other individuals, information, objects, and “systems” (e.g., work flows, processes, practices, etc.). Developed by Keith […]
3 Key Elements of Performance-driven Culture
A strong, positive Organizational Culture fosters a good feeling in employees about their work and the work environment. Nourishing such a culture demands key behaviors to be keenly managed by looking for and recurrently strengthening Bedrock Behaviors. Bedrock Behaviors is a set of acts that has the influence to initiate a domino effect, altering other […]
Customer-centric Segmentation
Rising competition and introduction of new ways of capturing large amounts of customer data has necessitated advancement in capabilities of organizations to foresee and fulfill customer needs and wants. Ever more B2C concerns are going all-out to Design Customer-centric organizations. Organizations pursuing Customer-centricity depend on some type of Market Segmentation. Market Segmentations assist in understanding […]
6 Rs of Behavioral Change
Business Transformation initiatives are typically undertaken to solve a pressing issue, bring about improved performance, or to serve customers better. A critical element of the success of such initiatives entails transforming the existing behaviors of the employees across the organization. However, this isn’t a straightforward task. Attitudes and practices get reinforced in people by following […]
Neuroscience of Change
Business Transformation initiatives are typically undertaken to solve a pressing issue, bring about improved performance, or to serve customers better. A critical element of the success of such initiatives entails transforming the existing behaviors of the employees across the organization. However, this isn’t a straightforward task. Attitudes and practices get reinforced in people by following […]
Organizational Culture Re-defined: 5 Behaviors Critical to Creating an Innovation Culture
Inspiring breakthrough innovation in business models and solutions is becoming critical for organizations’ existence, as startups through their innovation have been consistently disrupting large organizations globally. To foster innovation, the key ingredient is creating an organizational culture that encourages innovation in all spheres. Every organization, today, aspires to nurture a culture of innovation where employees […]