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About Mark Bridges

Mark Bridges is a Senior Director of Strategy at Flevy. Flevy is your go-to resource for best practices in business management, covering management topics from Strategic Planning to Operational Excellence to Digital Transformation (view full list here). Learn how the Fortune 100 and global consulting firms do it. Improve the growth and efficiency of your organization by leveraging Flevy's library of best practice methodologies and templates. Prior to Flevy, Mark worked as an Associate at McKinsey & Co. and holds an MBA from the Booth School of Business at the University of Chicago. You can connect with Mark on LinkedIn here.

Author Archive | Mark Bridges

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10 Principles or Key Ingredients of a Thoughtful Customer Strategy

In these challenging times, it’s no longer enough to target a few, select purchasers and develop products for that clientele.  The key ingredient that most leaders overlook while serving their clients is a thoughtful and planned Customer Strategy. A robust Customer Strategy entails speaking the language of the customers, knowing how to anticipate their needs, […]

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What Are the Requisite Leadership Competencies (and Leadership Potentials) of an Effective Leader?

The use of behavioral competencies in appraising the skills and potential of leaders is a norm in organizations large and small.  The competency models are omnipresent owing to several reasons—a shared vocabulary to convey the expectations from people, a basis for Performance Management planning, and a means to express the parameters for career advancement.  However, […]

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Change Management: A Glimpse into the “Influence Model”

Business Transformation initiatives are complex undertakings that aren’t easy to manage.  In fact, data suggests most transformation efforts globally to have ended up in failure. That’s predominantly because organizations find it challenging to make their people accept change.  Most of the large-scale change initiatives are typically executed without focusing much on the human element—bolstering the people’s […]

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Ideas

Brainstorming Redefined: 7 Steps to Questions-based Brainstorming

Creative ideas—such as Innovation, Process Improvement initiatives, or Growth Strategy opportunities—drive businesses.  It’s every executive’s dream to manage a team that is creative enough to come up with innovative ideas perpetually.  Traditional brainstorming is the conventional method utilized by teams to generate new ideas globally. The conventional brainstorming sessions, however, often falls short of generating […]

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Analysis

A Quick Look at the Structured Approach to Industry Analysis

To succeed in a market or industry, organizations need to objectively analyze the underlying forces, attractiveness, and other success factors.  They often seek outsiders’ assistance to bring fresh perspective, insights, and recommendations.  The external contractors commence the engagement by carrying out a detailed industry analysis. The industry analysis facilitates in identifying potential opportunities, threats, and […]

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Are Your Leaders Cognizant of the 10 Principles of Strategic Leadership?

One of the major necessities of this information age involves developing leadership that is capable of guiding organizations through challenging times.  A vast majority of executives at most organizations are exceptional in handling routine operations; however, finding leaders proficient in transforming the ways of doing business and tackling unique problems is not easy. The paucity […]

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Good Idea

An Effective Methodology to Avoid Disruption: The 8 Pillars of Innovation

Almost every other day, startups emerge and disrupt established companies because of their innovative ideas and business models.  This disruption is, primarily, due to the reluctance of big companies to implement a series of strategic and organizational practices required to organize and inspire creativity. Large firms are, generally, better at implementation rather than innovation due […]

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How to Conduct RACI Charting and Analysis Professionally?

Functional areas in an organization are often marred with ambiguities–some process related and other role related.  The Responsibility Assignment Matrix or RACI Charting is a simple technique to resolve these ambiguities.  It works collaboratively to clearly identify functional areas and roles and responsibilities in order to complete a desired activity. The RACI Acronym stands for: Responsible […]

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The Secret to Unlocking Business Model Innovation (BMI)

Innovative technologies are sweeping away everything: organizations, work practices, offerings, hierarchies, and even business models.  Those days are long past when business models used to stay static for years to no end.  They are now under threat more so than anything else, since any technology-driven entrant can knock an established business model down in no […]

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BoD

What Makes a BoD a High Performance Board?

Financial downturns and intense competition has put a lot of strain over boards and directors to perform better.  The effectiveness of the board of directors varies from organization to organization. An accomplished chairman can make the board more constructive and practical by establishing high standards and helping members improve their participation. In 2013, McKinsey & […]

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For a Successful Market Entry, First We Must Remove Our Cognitive Biases

New market entry provides potential opportunities for organizations to grow.  But penetrating a market and establishing a new business is fraught with complications and failure.  Attempts at entering a new market often fail, in fact, research suggests that for every successful market entry about 4 fail.  The reasons for such high failure rates involve timing, […]

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Do You Know How To Take Advantage of the “Appreciative Inquiry” Approach for Organizational Management?

The problem solving approach to organizational  design and management has a number of limitations. It focuses only on what’s wrong, identifying causes, brainstorming solutions, developing action plans, and not taking into account the areas that are working well. Problem solving focuses on the past and excludes possibilities for creativity. The approach is time consuming, costly; […]

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Many companies develop robust strategies, but struggle with operationalizing their strategies into implementable steps. This presentation from flevy introduces 12 powerful business frameworks spanning both Strategy Development and Strategy Execution. [Learn more]   This 48-page whitepaper, authored by consultancy Envisioning, provides the frameworks, tools, and insights needed to manage serious Change—under the backdrop of the business lifecycle. These lifecycle stages are each marked by distinct attributes, challenges, and behaviors. [Learn more]
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