Flevy Management Insights Case Study

Quality Control Enhancement for Chemical Manufacturing

     Joseph Robinson    |    Measurement Systems Analysis


Fortune 500 companies typically bring on global consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture, or boutique consulting firms specializing in Measurement Systems Analysis to thoroughly analyze their unique business challenges and competitive situations. These firms provide strategic recommendations based on consulting frameworks, subject matter expertise, benchmark data, KPIs, best practices, and other tools developed from past client work. We followed this management consulting approach for this case study.

TLDR A mid-sized chemical manufacturer struggled with quality inconsistencies in polymer production due to outdated MSA practices, leading to waste and customer dissatisfaction. By recalibrating instruments and retraining operators, the company reduced product variability by 20%, realized 18% cost savings, and improved customer satisfaction by 15%. This underscores the critical role of effective MSA in driving operational excellence.

Reading time: 6 minutes

Consider this scenario: The organization is a mid-sized chemical manufacturer specializing in polymer production.

Despite robust market demand, the company is grappling with quality inconsistencies that have led to increased waste and customer dissatisfaction. The challenge lies in the current Measurement Systems Analysis (MSA), which hasn't kept pace with the complexity of their processes, leading to variation and errors in quality assessment.



Initial observations suggest that the organization's quality control measures are not adequately capturing the variability in their production processes. One hypothesis is that measurement devices are improperly calibrated or outdated, resulting in inaccurate data. Another possibility is that operator error or lack of training is contributing to the inconsistencies. Lastly, the environmental conditions within the plant, such as temperature and humidity fluctuations, could be affecting the measurement systems.

Methodology

The organization can improve its Measurement Systems Analysis by adopting a systematic, multi-phase approach. This methodology will streamline processes, enhance accuracy, and reduce waste, leading to cost savings and improved customer satisfaction.

  1. Assessment of Current MSA Practices: The first phase involves a thorough review of existing measurement instruments, procedures, and personnel capabilities. Key questions include: Are the measurement devices accurate and reliable? Are operators trained to conduct MSA correctly?
  2. Data Collection and Analysis: In this phase, we collect data from current MSA practices to identify patterns of variability. This involves statistical analysis to determine the root causes of measurement errors.
  3. Process Improvement Plan: Based on the analysis, we develop a tailored plan to address identified issues. This includes recalibration of instruments, training for operators, and environmental controls.
  4. Implementation and Change Management: The organization must execute the improvement plan with a focus on managing change among personnel and processes. This includes monitoring the implementation to ensure compliance and adoption.
  5. Continuous Monitoring and Feedback: The final phase establishes a system for ongoing monitoring and feedback to ensure the MSA processes remain effective and adapt to any changes in production.

For effective implementation, take a look at these Measurement Systems Analysis best practices:

Six Sigma - Measurement Systems Analysis (62-slide PowerPoint deck)
Measurement System Analysis (94-page PDF document)
Gage Repeatability and Reproducibility (R&R) Course (90-slide PowerPoint deck)
Lean Measurement System Analysis (MSA) (137-slide PowerPoint deck)
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Key Considerations

Ensuring the integrity of measurement systems is critical for maintaining product quality. Executives often question how the new MSA practices will integrate with existing workflows without causing disruption. A gradual implementation plan, coupled with comprehensive training programs, will facilitate a smooth transition. Moreover, executives are concerned about the cost-benefit ratio of such enhancements. By focusing on reducing waste and customer returns, the improved MSA processes are expected to yield a positive return on investment within a defined period. Additionally, the cultural shift towards a data-driven quality control mindset is a common point of interest. This involves fostering an organizational culture that values accuracy and consistency in quality measurements.

After full implementation, the business is expected to experience a reduction in variability of product quality, leading to fewer customer complaints and returns. This should be reflected in a higher Net Promoter Score (NPS) and increased customer loyalty. Another expected outcome is a decrease in production waste, which can lead to cost savings estimated at 15-20% of current waste-related expenses.

Potential implementation challenges include resistance to change from operators accustomed to existing processes, and the initial investment required for upgrading measurement systems. Furthermore, ongoing maintenance of the new systems and the need for continuous training may pose additional challenges.

Implementation KPIs

KPIS are crucial throughout the implementation process. They provide quantifiable checkpoints to validate the alignment of operational activities with our strategic goals, ensuring that execution is not just activity-driven, but results-oriented. Further, these KPIs act as early indicators of progress or deviation, enabling agile decision-making and course correction if needed.


In God we trust. All others must bring data.
     – W. Edwards Deming

  • Percentage Reduction in Product Variability: Indicates improvements in product consistency.
  • Cost Savings from Reduced Waste: Reflects the financial impact of enhanced MSA practices.
  • Improvement in Customer Satisfaction Scores: Measures the impact on customer perception and experience.

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Measurement Systems Analysis Best Practices

To improve the effectiveness of implementation, we can leverage best practice documents in Measurement Systems Analysis. These resources below were developed by management consulting firms and Measurement Systems Analysis subject matter experts.

Typical Deliverables

  • MSA Process Improvement Plan (PowerPoint)
  • Training Curriculum for Operators (PDF)
  • Quality Control Dashboard (Excel)
  • Implementation Progress Report (MS Word)
  • Post-Implementation Review Document (PowerPoint)

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Case Study Examples

A multinational pharmaceutical company overhauled their MSA process, resulting in a 25% reduction in batch failures and a significant increase in compliance with regulatory standards. Another case involves a global automotive manufacturer that implemented advanced MSA techniques, leading to a 30% decrease in warranty claims related to quality issues.

Additional Executive Insights

Incorporating advanced analytics and machine learning into Measurement Systems Analysis can provide predictive insights, enabling proactive quality control measures. By analyzing historical and real-time data, firms can anticipate and prevent quality issues before they occur.

Integrating MSA with Enterprise Resource Planning (ERP) systems can enhance visibility across the organization, allowing for better decision-making and strategic alignment. This integration facilitates a holistic approach to quality management, linking measurement data with other operational metrics.

Leadership commitment is paramount for the successful adoption of enhanced MSA practices. Executives must champion the initiative, demonstrating its alignment with the organization's strategic goals and its importance for competitive advantage.

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Key Findings and Results

Here is a summary of the key results of this case study:

  • Reduced product variability by 20% through the systematic recalibration of measurement instruments and operator retraining.
  • Achieved cost savings of 18% from reduced waste, directly attributable to enhanced MSA practices.
  • Improved customer satisfaction scores by 15%, reflecting higher product consistency and quality.
  • Net Promoter Score (NPS) increased by 10 points, indicating improved customer loyalty and perception.
  • Implemented a continuous monitoring system that identified further improvement opportunities, leading to a 5% reduction in measurement errors.
  • Integrated MSA processes with the company's ERP system, enhancing operational visibility and decision-making.

The initiative to overhaul the Measurement Systems Analysis (MSA) practices has been markedly successful. The quantifiable improvements in product variability, cost savings, customer satisfaction, and Net Promoter Score demonstrate the effectiveness of the systematic approach taken. The integration of MSA with the ERP system and the focus on continuous improvement are particularly noteworthy, as they lay the groundwork for sustained benefits. The success can be attributed to the comprehensive methodology that included assessment, data analysis, process improvement, and continuous monitoring, coupled with strong leadership support and a focus on change management. However, the initial resistance from operators and the challenges associated with ongoing maintenance and training highlight areas where alternative strategies, such as more intensive initial training sessions or the use of more intuitive, user-friendly technology, could have potentially enhanced outcomes.

Given the success of the initiative and the foundation laid for continuous improvement, the next steps should focus on leveraging the data and insights gained from the enhanced MSA practices for further optimization. This includes exploring advanced analytics and machine learning to anticipate and prevent quality issues proactively. Additionally, expanding the scope of MSA integration to include other operational areas and processes could uncover new opportunities for efficiency gains and quality improvements. Continuous training and development programs for operators should also be maintained to ensure the sustainability of the improvements achieved. Finally, considering the positive impact on customer satisfaction and loyalty, efforts to communicate these improvements to customers can further strengthen the company's market position.


 
Joseph Robinson, New York

Operational Excellence, Management Consulting

The development of this case study was overseen by Joseph Robinson. Joseph is the VP of Strategy at Flevy with expertise in Corporate Strategy and Operational Excellence. Prior to Flevy, Joseph worked at the Boston Consulting Group. He also has an MBA from MIT Sloan.

To cite this article, please use:

Source: Efficiency Enhancement of Measurement Systems Analysis in a Manufacturing Organization, Flevy Management Insights, Joseph Robinson, 2025


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