As Larry Page, co-founder of Google, famously remarked, "If you're not doing some things that are crazy, then you're doing the wrong things." This echoes a truth in the world of Strategic Management: one must constantly innovate to create value.
In an intensely competitive business landscape, Value Creation is the bedrock upon which sustainable business success is built. It involves creating additional value for customers to win their loyalty, thereby creating continuing demand for the company's products or services.
Any conversation on Value Creation must first acknowledge the dual-faceted nature of this concept. One must consider not just the value delivered to customers, but also the value that accrues to the business as a result of this process.
21-slide PowerPoint
$29.00
$29.00, 21-slides, Best for: Digital transformation leads and strategy teams quantifying value and prioritizing cross-functional digital investments
EDITOR'S REVIEW
This deck stands out by anchoring Digital Transformation value creation in a three-horizon framework—Digital Norm, Digital Storm, and Digital Form—integrated with a Digital Value Chain analysis to show where impact actually comes from. It includes practical presentation templates and illustrates how Big Data and mobile tech can be leveraged to drive efficiency and customer engagement across functions. It is most useful for strategy leads and cross-functional portfolio teams seeking to quantify value across the entire organization and align investments accordingly. [Learn more]
101-slide PowerPoint
$69.00
$69.00, 101-slides, Best for: CFOs and strategy leads shaping RTSR-aligned value-creation plans for shareholders.
EDITOR'S REVIEW
This deck ties value creation directly to RTSR and investor expectations by pairing a structured Value Creation Framework with a practical, execution-oriented approach that moves beyond theoretical discussion. A concrete detail from the description is the explicit focus on Superior Relative Total Shareholder Return as a core target. It will be most useful to finance leadership and strategy teams seeking to redesign operating plans to align management decisions with shareholder priorities and market sentiment. [Learn more]
86-slide PowerPoint
$49.99
$49.99, 86-slides, Best for: Market-entry leads at tech firms expanding in Asia, focusing on China’s DI sector.
EDITOR'S REVIEW
This deck stands out by pairing a China-focused DI market analysis with a concrete implementation plan that ties new product introductions to aggressive customer-base expansion. It also specifies a government-relations approach—leveraging high-profile projects and strategic partnerships—to unlock market access, alongside a dedicated market-estimate framework. Teams leading Asia-market entries, especially those targeting China's DI sector, will find it a pragmatic blueprint that guides marketing, government relations, product development, and channel strategy. [Learn more]
53-slide PowerPoint, Excel template
$79.00
$79.00, 53-slides + supplemental tools, Best for: Board chairs and independent directors shaping a value-driven board and conducting formal engagement evaluations
EDITOR'S REVIEW
This deck stands out by explicitly tying governance to strategic management and offering a practitioner-focused toolkit that supports value creation alongside oversight. A concrete feature is the supplementary self-explanatory Excel worksheet for graphing current versus desired board engagement levels, with dropdowns to populate the "Current Level" and "Desired Level" cells. It is especially helpful for board chairs and independent directors driving governance reforms or formal engagement evaluations, providing a structured way to translate governance concepts into measurable action. [Learn more]
106-slide PowerPoint
$109.99
$109.99, 106-slides, Best for: Executives and financial analysts evaluating shareholder value using MVA, EP, and CFROI in strategic planning and investments
EDITOR'S REVIEW
This deck distinguishes itself by pairing a structured performance-measurement framework with a DuPont-style analysis and BCG’s TBR calculation to translate shareholder-value concepts into actionable metrics. It ships practical deliverables such as an MVA calculation template, an EP framework, a CFROI tool, and a Diageo case study that demonstrates real-world application. This resource is most useful for corporate executives, financial analysts, and strategy teams tasked with aligning incentives and capital allocation with value creation during planning and investment reviews. [Learn more]
23-slide PowerPoint
$29.00
$29.00, 23-slides, Best for: Corporate finance teams and CEOs preparing investor presentations and coordinating value-creation strategies
EDITOR'S REVIEW
This TSR deck stands out by pairing a focused Total Shareholder Return framework with ready-to-edit visuals that directly map the 3 drivers to investor messaging. It provides slide templates illustrating TSR core drivers and the value-creation process, plus a detailed breakdown of the TSR formula for actionable use. It’s particularly useful for finance leads and executives who need a crisp, editable narrative for investor presentations and value-creation discussions. [Learn more]
29-slide PowerPoint
$29.00
$29.00, 29-slides, Best for: Executives and integration leads diagnosing stakeholder-driven value risks during strategic planning, M&A, or investor communications
EDITOR'S REVIEW
This deck frames stakeholder risk as concrete traps, pairing a five-trap diagnostic with actionable templates to guide decisions in planning, integration, and communications. A concrete detail: it classifies stakeholders into Free Riders, Predators, Victims, and Value Creators, and provides a stakeholder classification grid plus action-plan templates. This framework is most valuable for executives overseeing strategic planning, mergers and acquisitions, or investor-relations sessions who need to identify value-destroying dynamics and align stakeholder interests with long-term objectives. [Learn more]
22-slide PowerPoint
$29.00
$29.00, 22-slides, Best for: CX leaders and transformation teams needing a journey-based, operationally linked CX value-creation framework
EDITOR'S REVIEW
This deck stands out by delivering a five-phase CX value-creation framework that links customer insights to operational drivers and continuous improvement, rather than focusing solely on individual touchpoints. A concrete differentiator is its explicit treatment of the CSAT–TSR relationship and guidance on mapping customer journeys across multiple channels, plus included slide templates for use in internal presentations. Overall, it serves teams charged with aligning CX strategy to back-end processes and analytics, helping them pursue sustainable growth through data-driven improvements. [Learn more]
29-slide PowerPoint
$29.00
$29.00, 29-slides, Best for: Executives and marketing leaders redesigning value propositions and co-creation practices during strategy sessions or workshops
EDITOR'S REVIEW
This deck stands out by presenting SDL as an actionable framework built on 11 foundational premises, with 5 axioms that anchor how service becomes the basis of exchange and value is co-created by multiple actors. It includes practical deliverables such as a premises overview template, a value-co-creation framework, a SDL-vs-GDL comparison, and slide design templates for SDL presentations. This resource is well-suited for executives and marketing leaders guiding strategy sessions or workshops that aim to shift from product-centric to service-centric value propositions and co-creation practices, especially when integrating cross-functional input and training teams. [Learn more]
26-slide PowerPoint
$29.00
$29.00, 26-slides, Best for: Senior executives aligning business, financial, and investor strategy to improve Total Shareholder Return (TSR)
EDITOR'S REVIEW
This deck distinguishes itself by centering strategy around Total Shareholder Return and evaluating business, financial, and investor strategy concurrently rather than through a sequential process. It articulates 3 dimensions—design business strategy, formulate financial strategy, and develop investor strategy—and includes practical templates to use in executive presentations. It's particularly valuable for CEOs, CFOs, and strategy leads aiming to break down silos and align corporate planning with value-creation goals across the enterprise. [Learn more]
Principles of Effective Value Creation
The principles of effective Value Creation largely revolve around understanding three key dimensions: the customer, the company, and the competition.
First, a deep understanding of the customer is paramount. Businesses must identify the needs and expectations of their customers, and tailor their offerings accordingly. As part of this, companies should focus on providing a superior customer experience. Incorporating principles of Customer Experience Management into strategic planning can elevate the perceived value of a brand in the market, and thereby attract a loyal customer base.
The second dimension revolves around internal capabilities. If a business is to create value, it must have a clear idea of its own strengths and weaknesses. This should inform the company's operational excellence strategy, seeking to leverage its unique competitive advantages while simultaneously addressing areas of weakness.
Lastly, a solid grasp of the competitive landscape is crucial. Understanding competitors' tactics, strengths and potential vulnerabilities allows businesses to effectively position themselves to gain market share.
PowerPoint (29)
Excel (2)
PDF (2)
