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What are the latest trends in leveraging environmental, social, and governance (ESG) criteria in turnaround strategies?
     David Tang    |    Turnaround


This article provides a detailed response to: What are the latest trends in leveraging environmental, social, and governance (ESG) criteria in turnaround strategies? For a comprehensive understanding of Turnaround, we also include relevant case studies for further reading and links to Turnaround best practice resources.

TLDR Leveraging ESG criteria in turnaround strategies involves integrating ESG into Strategic Planning, Operational Excellence, and Stakeholder Engagement to unlock opportunities, improve resilience, and create stakeholder value.

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Before we begin, let's review some important management concepts, as they related to this question.

What does Strategic Planning and ESG Integration mean?
What does Operational Excellence and ESG Criteria mean?
What does ESG and Stakeholder Engagement mean?


Environmental, Social, and Governance (ESG) criteria have increasingly become a cornerstone for organizations aiming to secure their long-term success and resilience. In the context of turnaround strategies, ESG factors are not just risk mitigators but also avenues for uncovering new opportunities. This strategic pivot towards ESG integration is driven by changing stakeholder expectations, regulatory pressures, and the recognition of sustainability as a driver of innovation and competitive advantage.

Strategic Planning and ESG Integration

Organizations undergoing turnaround efforts are now prioritizing ESG criteria within their Strategic Planning processes. A study by McKinsey & Company highlights that companies integrating ESG into their core strategy can achieve higher valuation multiples and better operational performance. This integration involves a comprehensive assessment of ESG risks and opportunities, alignment with core business objectives, and the development of clear, measurable ESG goals. For instance, a manufacturing company might focus on reducing its carbon footprint and improving labor practices within its supply chain as part of its turnaround strategy. These efforts not only address regulatory and consumer demands but also lead to cost reductions and enhanced brand reputation.

Moreover, ESG-focused Strategic Planning requires the establishment of robust governance structures to oversee ESG initiatives. This includes the formation of dedicated ESG committees or the integration of ESG responsibilities within existing executive roles. Such structures ensure accountability and the effective implementation of ESG strategies.

Real-world examples include companies like Unilever and Patagonia, which have embedded sustainability into their core business strategies, resulting in significant financial and operational benefits. These companies demonstrate how ESG integration can drive innovation, open new markets, and enhance stakeholder relationships.

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Operational Excellence and ESG Criteria

Operational Excellence initiatives are increasingly incorporating ESG criteria to enhance efficiency, reduce waste, and mitigate environmental and social risks. For organizations in turnaround, this approach not only supports cost reduction but also aligns operations with sustainability goals. Energy efficiency improvements, waste reduction programs, and sustainable sourcing practices are examples of how ESG can be integrated into operational processes. Accenture's research underscores the importance of leveraging digital technologies to enhance ESG data collection, monitoring, and reporting, thereby enabling better decision-making and performance tracking.

Furthermore, engaging employees in sustainability initiatives as part of Operational Excellence efforts can foster a culture of innovation and continuous improvement. This engagement can take the form of sustainability training programs, employee-led green initiatives, and incentives for identifying and implementing ESG improvements.

A notable example is Schneider Electric, which has been recognized for its efforts to integrate sustainability into its operations. The company's focus on energy management and automation has not only reduced its environmental footprint but also created new business opportunities in the green technology space.

ESG and Stakeholder Engagement

Effective stakeholder engagement is critical for organizations implementing turnaround strategies with an ESG focus. Transparency and regular communication about ESG goals, initiatives, and progress can help build trust and support among customers, investors, employees, and the wider community. PwC's analysis suggests that organizations that proactively engage stakeholders on ESG issues are better positioned to anticipate and respond to changing expectations and regulatory requirements.

Investor relations are particularly impacted by ESG performance, as an increasing number of investors are incorporating ESG criteria into their investment decisions. Demonstrating a strong commitment to ESG can attract impact investors and improve access to capital. For example, companies listed on the Dow Jones Sustainability Index often experience increased investor interest and higher liquidity.

Starbucks serves as an illustrative example of effective stakeholder engagement through its comprehensive sustainability strategy, which includes ambitious goals for reducing waste, conserving water, and supporting sustainable coffee production. The company's transparent reporting and active communication on its sustainability journey have strengthened its brand and customer loyalty.

In conclusion, leveraging ESG criteria in turnaround strategies offers a pathway for organizations to not only address immediate financial and operational challenges but also to build a foundation for sustainable, long-term success. By integrating ESG into Strategic Planning, Operational Excellence, and Stakeholder Engagement efforts, organizations can unlock new opportunities, enhance resilience, and create value for all stakeholders.

Best Practices in Turnaround

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Turnaround Case Studies

For a practical understanding of Turnaround, take a look at these case studies.

Operational Excellence in Healthcare: A Restructuring Strategy for Regional Hospitals

Scenario: A regional hospital is undergoing restructuring to address a 20% increase in patient wait times and a 15% decrease in patient satisfaction scores, with the goal of achieving operational excellence in healthcare.

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Cloud Integration Strategy for IT Services Firm in North America

Scenario: A prominent IT services firm based in North America is at a crucial juncture requiring a strategic reorganization to address its stagnating growth and declining market share.

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Organizational Restructuring for a Global Technology Firm

Scenario: A global technology company has faced a period of rapid growth and expansion over the past five years, now employing tens of thousands of people across multiple continents.

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Turnaround Strategy for Telecom Operator in Competitive Landscape

Scenario: The organization, a regional telecom operator, is facing declining market share and profitability in an increasingly saturated and competitive environment.

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Luxury Brand Retail Turnaround in North America

Scenario: A luxury fashion retailer based in North America has seen a steady decline in sales over the past 24 months, attributed primarily to the rise of e-commerce and a failure to adapt to changing consumer behaviors.

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Turnaround Strategy for Luxury Hotel Chain in Competitive Market

Scenario: The organization in question is a luxury hotel chain grappling with declining revenue and market share in a highly competitive industry.

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