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This presentation introduces a systematic method to conduct a value chain analysis. Value chain analysis is a systematic method for dis-aggregating a firm or industry into its major discrete activities to understand sources of competitive advantage. Value chain analysis can be used to identify opportunities to gain cost advantage/improve performance and increase competitive differentiation.

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File Type: PowerPoint (ppt)

File Size: 554 KB

Number of Slides: 25 (includes cover, transition slides)

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Initial upload date (first version): May 18, 2014

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