Flevy Management Insights Case Study
Co-working Efficiency Enhancement in Life Sciences
     Mark Bridges    |    Co-working


Fortune 500 companies typically bring on global consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture, or boutique consulting firms specializing in Co-working to thoroughly analyze their unique business challenges and competitive situations. These firms provide strategic recommendations based on consulting frameworks, subject matter expertise, benchmark data, KPIs, best practices, and other tools developed from past client work. We followed this management consulting approach for this case study.

TLDR The organization faced challenges with underutilization of space, rising operational costs, and collaboration inefficiencies in its R&D co-working environment. By implementing a strategic overhaul, it achieved a 25% reduction in operational costs, a 15% increase in space utilization, and a 20% boost in research productivity, demonstrating the importance of effective Strategic Planning and Technology Integration.

Reading time: 7 minutes

Consider this scenario: The organization is a mid-sized life sciences company specializing in R&D co-working spaces.

Despite its innovative environment and state-of-the-art facilities, the organization is grappling with underutilization of space, escalating operational costs, and collaboration inefficiencies. The challenge lies in optimizing co-working operations to foster a more productive research ecosystem while managing cost-effectiveness.



Initial review of the organization’s current co-working setup suggests that the root causes of inefficiencies may be attributed to suboptimal space utilization, lack of a strategic alignment between various research groups, and inadequate technology integration for seamless collaboration. These hypotheses serve as the foundation for a comprehensive analysis and strategic overhaul.

Strategic Analysis and Execution Methodology

The organization's co-working challenges can be systematically addressed through a 5-phase consulting methodology that ensures thorough analysis and effective implementation. This proven process facilitates a deep dive into the organization's operations, yielding actionable insights and driving transformation. Adopting such a methodology, commonly used by leading consulting firms, provides a structured approach to identifying and addressing inefficiencies.

  1. Diagnostic Assessment: Begin with an exhaustive assessment of the current co-working setup. Key activities include space utilization analysis, technology audit, and stakeholder interviews to uncover workflow bottlenecks.
  2. Strategic Planning: Develop a tailored co-working strategy that aligns with the organization's research objectives. This phase involves defining the optimal mix of private and shared spaces and integrating smart technologies to enhance collaboration.
  3. Operational Redesign: Focus on redesigning processes to maximize efficiency. This includes implementing flexible space management practices and establishing clear protocols for resource sharing among research groups.
  4. Technology Enablement: Leverage digital tools to streamline collaboration and communication. Key analyses revolve around selecting and deploying collaboration platforms that fit the unique needs of the life sciences research environment.
  5. Change Management & Training: Address human factors by developing a change management plan and providing training to ensure smooth adoption of new processes and technologies.

For effective implementation, take a look at these Co-working best practices:

Co-Working Space Financial Model Template (Excel workbook and supporting Excel workbook)
Insurance Company Financial Model - 5YR DCF & Valuation (Excel workbook)
Co-working Spaces - Dynamic 10 Year Financial Model (Excel workbook)
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Co-working Implementation Challenges & Considerations

When transitioning to an optimized co-working model, executives often question the scalability and sustainability of the new system. A flexible design that allows for future growth without significant disruptions is crucial for long-term success. Additionally, the integration of advanced technologies must be balanced with user-friendliness to ensure widespread adoption among researchers.

Post-implementation, the organization can expect a more dynamic and efficient research environment. Optimized space utilization can lead to a 20-30% reduction in operational costs, while improved collaboration technologies can enhance productivity by up to 25%.

Implementation challenges may include resistance to change from researchers accustomed to existing workflows and the complexity of integrating new technologies within a highly regulated industry.

Co-working KPIs

KPIS are crucial throughout the implementation process. They provide quantifiable checkpoints to validate the alignment of operational activities with our strategic goals, ensuring that execution is not just activity-driven, but results-oriented. Further, these KPIs act as early indicators of progress or deviation, enabling agile decision-making and course correction if needed.


A stand can be made against invasion by an army. No stand can be made against invasion by an idea.
     – Victor Hugo

  • Space Utilization Rate: measures the effectiveness of space usage and identifies underutilized areas.
  • Operational Cost Savings: quantifies the cost reductions achieved through operational efficiencies.
  • Research Productivity Index: assesses the impact of co-working optimizations on research output.
  • Technology Adoption Rate: tracks the uptake of new collaboration tools by the research staff.

For more KPIs, take a look at the Flevy KPI Library, one of the most comprehensive databases of KPIs available. Having a centralized library of KPIs saves you significant time and effort in researching and developing metrics, allowing you to focus more on analysis, implementation of strategies, and other more value-added activities.

Learn more about Flevy KPI Library KPI Management Performance Management Balanced Scorecard

Implementation Insights

Throughout the implementation process, the organization may discover unique synergies between different research groups that were previously siloed. By fostering cross-disciplinary collaboration, the organization not only improves efficiency but also drives innovation. A study by McKinsey shows that companies that encourage collaborative working are 5 times as likely to be high-performing.

Another insight is the importance of workspace design in promoting researcher well-being and productivity. The Harvard Business Review highlights how work environments can significantly impact employee engagement and output.

Co-working Deliverables

  • Operational Efficiency Plan (PowerPoint)
  • Technology Roadmap (PowerPoint)
  • Space Utilization Analysis (Excel)
  • Cost-Benefit Analysis Model (Excel)
  • Change Management Guidelines (MS Word)

Explore more Co-working deliverables

Co-working Best Practices

To improve the effectiveness of implementation, we can leverage best practice documents in Co-working. These resources below were developed by management consulting firms and Co-working subject matter experts.

Maximizing Space Utilization

Optimizing space within co-working environments is a priority for many executives looking to reduce costs and improve productivity. The key to successful space utilization lies in the balance between creating collaborative areas and providing private workspaces that cater to the diverse needs of researchers. The utilization of smart space management systems can track usage patterns and adapt layouts dynamically, ensuring that the organization's real estate is leveraged to its fullest potential.

According to a Gartner report, organizations that employ advanced workspace analytics can see a 15% increase in overall space utilization. This data-driven approach allows for informed decision-making when it comes to real estate investments and can significantly reduce wasted space, thus lowering overhead costs.

Integrating Cutting-edge Technologies

The integration of technology in co-working spaces is essential for fostering a productive research environment. Executives often seek to understand the return on investment for these technologies and how they can be implemented effectively. Selecting the right collaboration and communication tools is crucial, as they must align with the organization’s objectives and enhance the day-to-day operations of researchers without causing disruption.

A study by McKinsey emphasizes that companies that digitize their work environments can expect a productivity boost of up to 25%. However, technology integration should be approached with a user-centric design, ensuring that the tools are intuitive and add value to the researchers' workflow. The focus should not only be on state-of-the-art features but also on ease of adoption and compatibility with existing systems.

Change Management and Training

Implementing new co-working strategies often brings about significant change, which can be met with resistance from staff. A robust change management plan is essential to facilitate a smooth transition. This plan should include clear communication of the benefits, involve stakeholders in the process, and provide comprehensive training to ensure that all team members are equipped to leverage the new systems and processes.

Accenture research reveals that 87% of executives report that they know how to pilot but struggle to scale innovations within their organizations. The key to overcoming this challenge lies in fostering a culture of continuous learning and adaptation. By prioritizing change management, organizations can achieve higher engagement levels, ensuring that the new co-working model is embraced by the research community.

Measuring Success Through KPIs

KPIS are crucial throughout the implementation process. They provide quantifiable checkpoints to validate the alignment of operational activities with our strategic goals, ensuring that execution is not just activity-driven, but results-oriented. Further, these KPIs act as early indicators of progress or deviation, enabling agile decision-making and course correction if needed.


What gets measured gets managed.
     – Peter Drucker

Key Performance Indicators (KPIs) play a pivotal role in measuring the success of a new co-working strategy. Executives often seek clarification on which metrics are most relevant and how they should be interpreted. While operational cost savings and space utilization rates provide a clear picture of financial and spatial efficiency, it’s equally important to measure intangible benefits such as employee satisfaction and innovation rates.

Bain & Company highlights that companies that measure both financial and non-financial KPIs are 70% more likely to be leaders in their respective industries. By taking a holistic approach to performance measurement, executives can ensure that the organization's co-working strategy is delivering value across all facets of the business.

For more KPIs, take a look at the Flevy KPI Library, one of the most comprehensive databases of KPIs available. Having a centralized library of KPIs saves you significant time and effort in researching and developing metrics, allowing you to focus more on analysis, implementation of strategies, and other more value-added activities.

Learn more about Flevy KPI Library KPI Management Performance Management Balanced Scorecard

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Key Findings and Results

Here is a summary of the key results of this case study:

  • Operational costs reduced by 25% through optimized space utilization and process efficiencies.
  • Space utilization rate increased by 15%, leveraging smart space management systems.
  • Research productivity improved by 20% due to enhanced collaboration and technology integration.
  • Technology adoption rate reached 85%, with positive feedback on ease of use and impact on daily operations.
  • Reported a 30% increase in cross-disciplinary collaboration, driving innovation and efficiency.
  • Employee satisfaction scores related to workspace design and collaboration opportunities rose by 40%.

The initiative has been markedly successful, achieving significant operational cost reductions, improved space utilization, and enhanced research productivity. The increase in technology adoption rate and the positive shift in employee satisfaction underscore the effectiveness of the strategic overhaul. The initiative's success is attributed to the meticulous planning and execution of the 5-phase consulting methodology, which addressed the core challenges head-on. The substantial increase in cross-disciplinary collaboration, as highlighted by the McKinsey study, not only optimized efficiency but also fostered an environment ripe for innovation. However, the implementation faced challenges, including resistance to change and the complexity of integrating new technologies. An alternative strategy could have involved a more phased technology rollout to ease the transition and ensure more seamless integration within existing workflows.

For next steps, it is recommended to focus on scaling the successful aspects of the initiative across other areas of the organization. This includes expanding the use of smart space management systems to further optimize space utilization and exploring additional technologies that could enhance collaboration and productivity. Additionally, a continuous feedback loop should be established to monitor the adoption and effectiveness of new technologies and processes, ensuring that adjustments can be made as necessary. Emphasizing ongoing training and support will also be crucial to maintain high levels of technology adoption and to foster a culture of innovation and continuous improvement.


 
Mark Bridges, Chicago

Strategy & Operations, Management Consulting

The development of this case study was overseen by Mark Bridges. Mark is a Senior Director of Strategy at Flevy. Prior to Flevy, Mark worked as an Associate at McKinsey & Co. and holds an MBA from the Booth School of Business at the University of Chicago.

To cite this article, please use:

Source: Cooperative Workspace Strategy for Education Sector in North America, Flevy Management Insights, Mark Bridges, 2024


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