Defining Value Chain Activities in Truck Manufacturing PPT


This PPT slide, part of the 31-slide Profit Pools Concept PowerPoint presentation, outlines the value chain activities specific to the truck manufacturing sector, particularly focusing on the "Severe Service Value Chain." It begins by identifying key activities across various segments: Chassis Manufacturing, Chassis Sales, Body Manufacturing, Retail Finance, and Parts & Service.

In the Chassis Manufacturing section, activities include building truck chassis per customer specifications and collecting components from manufacturers. This segment is primarily performed by chassis manufacturers. The Chassis Sales area emphasizes selling chassis directly to customers, managing orders, and ensuring a connection with the Truck Equipment Manufacturer (TEM). Here, chassis dealers and manufacturers play a significant role.

The Body Manufacturing segment details the process of building truck bodies tailored to customer needs, preparing for assembly, and delivering the integrated unit to the customer. This is managed by both the TEM and chassis manufacturers. Retail Finance focuses on providing loans for truck purchases and arranging lease transactions, indicating a financial aspect crucial for customer acquisition.

Finally, the Parts & Service section highlights the importance of ongoing support, including providing parts for chassis and body, as well as performing maintenance services. This segment is serviced by chassis manufacturers, dealers, and independent garages.

Overall, the slide serves as a comprehensive framework for understanding the interconnected activities within the truck manufacturing value chain. It emphasizes the roles of various stakeholders and the importance of aligning these activities to enhance operational efficiency and customer satisfaction.




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Industry Analysis Environmental Analysis Customer Satisfaction Value Chain Profit Pools Sales Manufacturing

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