Want FREE Templates on Digital Transformation? Download our FREE compilation of 50+ slides. This is an exclusive promotion being run on LinkedIn.

2-Sided Listing Marketplace Financial Model   Excel template (XLSX)
$45.00

2-Sided Listing Marketplace Financial Model (Excel template (XLSX)) Preview Image 2-Sided Listing Marketplace Financial Model (Excel template (XLSX)) Preview Image 2-Sided Listing Marketplace Financial Model (Excel template (XLSX)) Preview Image 2-Sided Listing Marketplace Financial Model (Excel template (XLSX)) Preview Image 2-Sided Listing Marketplace Financial Model (Excel template (XLSX)) Preview Image 2-Sided Listing Marketplace Financial Model (Excel template (XLSX)) Preview Image
Arrow   Unlock all preview images:   Login Register

2-Sided Listing Marketplace Financial Model (Excel XLSX)

File Type: Excel template (XLSX)

$45.00
This subscription model was crafted by a Financial Modeler and Accountant with over 10+ years of global experience. He has served 750+ clients, from small family offices to billion-dollar corporations, across a multitude of industries.
Add to Cart
  


BUY WITH CONFIDENCE

Immediate digital download upon purchase.
Lifetime document updates included with purchase.
Fully editable & customizable XLSX document.
Trusted by over 10,000+ organizations.

DESCRIPTION

This product (2-Sided Listing Marketplace Financial Model) is an Excel template (XLSX), which you can download immediately upon purchase.

Recently updated with a fully integrated 3-statement model and improved global assumption layout.

This is a general unit economics-based 5-year financial model that is designed to be a broad set of logical assumptions to derive potential revenues and expenses of the startup and operations / exit of a network or marketplace. Think eBay.

At the simplest level, the model lets the user define a few key assumptions regarding three types of transactions, of which the network platform will take fees from. The following can be defined for each type of transaction:

•  Start month of activity
•  Starting transactions in start month
•  Monthly percentage increase in transactions (configurable over 5 years)
•  Average value per transaction

To earn revenue, the network platform can configure a few different fees that are based on transaction volumes.

These feeds include:

•  Network fee charged to buyer per transaction (percentage of listing amount)
•  Network fee charged per transaction to seller (percentage of listing amount)
•  Percentage of items listed that successfully transact
•  Listing fee (percentage of total price / value of item being listed)

There are some arbitrary slots to account for other revenue streams such as advanced placement of items. This is done by defining a percentage for each of the three transaction categories that drives the number of listed items that are advanced placements. It is configurable over each of the 5 years per transaction type.

Additionally, another revenue stream that can be configured is ad revenue. This would be for a network that places ads on the platform and earns some ad revenue therein. This is driven by the number of unique monthly visitors, the average pageviews per user per month, and the average revenue per 1,000 views.

Cost of goods sold can be defined in up to 5 slots and in two different modules. The first lets the user define a start month for the expense, a monthly amount of the expense, and that can be changed in each year per slot.

Also, there is a module for COGS as a direct percentage of revenue. There are also two other modules for fixed and variable marketing costs. Operating expenses are defined based on up to 27 slots between G&A and R&D. Each slot lets the user define the cost item description, start month, and fixed monthly cost (adjustable per year). There is also configurations for initial one-time startup costs and capex as well as any startup funding paid via a traditional debt.

As far as a cap table, this model lets the user define up to six investment funding rounds. In each round the following can be defined:

•  Month funding received
•  Investment amount
•  Valuation at funding (and the resulting percentage ownership therein)

The remaining equity requirement (if there is any requirement left) falls to the owners. Also, any remaining profit shares after all investment rounds are entered will flow to the owners.

Each investment round will have its own DCF Analysis, IRR, total cash returned, and ROI.

More reports include:

•  Annual executive summary (revenue items, COGS, OpEx, EBITDA, Cash Flow, and visuals)
•  Break even analysis (per year based on fixed / variable expenses)
•  Monthly and annual pro forma detail (shows how all revenue and expenses are generated / network stats / volumes by transaction category / more.
•  Over 11 unique visualizations Instructional video included in the file.

Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Best Practices in Integrated Financial Model, Marketplace Excel: 2-Sided Listing Marketplace Financial Model Excel (XLSX) Spreadsheet, Jason Varner | SmartHelping


$45.00
This subscription model was crafted by a Financial Modeler and Accountant with over 10+ years of global experience. He has served 750+ clients, from small family offices to billion-dollar corporations, across a multitude of industries.
Add to Cart
  

OVERVIEW

File Type: Excel xlsx (XLSX)
File Size: 600.7 KB


ABOUT THE AUTHOR

Author: Jason Varner | SmartHelping
Additional documents from author: 151

I graduated in 2011 with a Bachelors degree in Accounting. From there, I worked at a few small businesses doing financial reporting and some bookkeeping. After a few years of that, I started doing freelance financial consulting work on Elance and Upwork.

After over 400 jobs completed with a 100% success rate, I now run my own modeling/consulting practice and continue to build new financial models every few weeks. [read more]

Ask the Author a Question

Must be logged in

Did you know?
The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.
Bundle and save! You can save up to % with bundles!

View bundle(s)




Trusted by over 10,000+ Client Organizations
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
AT&T GE Cisco Intel IBM Coke Dell Toyota HP Nike Samsung Microsoft Astrazeneca JP Morgan KPMG Walgreens Walmart 3M Kaiser Oracle SAP Google E&Y Volvo Bosch Merck Fedex Shell Amgen Eli Lilly Roche AIG Abbott Amazon PwC T-Mobile Broadcom Bayer Pearson Titleist ConEd Pfizer NTT Data Schwab




Read Customer Testimonials




Save with Bundles

This document is available as part of the following discounted bundle(s):

Save %!
Subscription-based Financial Models

This bundle contains 22 total documents. See all the documents to the right.

$289.00


Add Bundle & Save



Customers Also Like These Documents

Related Management Topics


Integrated Financial Model E-commerce Education Subscription Coaching Energy Industry SaaS Entrepreneurship

Download our FREE Strategy & Transformation Framework Templates

Download our free compilation of 50+ Strategy & Transformation slides and templates. Frameworks include McKinsey 7-S Strategy Model, Balanced Scorecard, Disruptive Innovation, BCG Experience Curve, and many more.